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All Journal Trikonomika: Jurnal Ekonomi
Erry Pangestu
Universitas Pasundan
Economics, Econometrics & Finance

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UNIVERSITY SUSTAINABILITY COMPETITIVE ADVANTAGE IN FACING TECHNOLOGICAL CHANGES Bayu Indra Setia; Tjutju Yuniarsih; Janah Sojanah; Kusnendi Kusnendi; Eeng Ahman; Erry Pangestu
TRIKONOMIKA Vol 22 No 1 (2023): June Edition
Publisher : Faculty of Economics and Business, University of Pasundan

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (329.39 KB) | DOI: 10.23969/trikonomika.v22i1.8811

Abstract

The purpose of this study is to analyze sustainability's competitive advantage in the face of technological change mediated by knowledge management and organizational culture. The method used in this study is descriptive verification with model 6 analysis tools from Hayes's theory. The unit of analysis is six private universities that have accreditation A, with 204 respondents consisting of top management, middle management, and low management. The results obtained from the research show that technological change is affecting the university's sustainability competitive advantage, which is mediated by knowledge management and organizational culture. Technological change mediated by knowledge management has a major influence on and contribution to the university's sustainability competitive advantage as compared to organizational culture.
Co-Authors Bayu Indra Setia Eeng Ahman, Eeng Janah Sojanah, Janah Kusnendi Kusnendi Tjutju Yuniarsih, Tjutju