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All Journal Jambura Science of Management
Sukarmin Hidayat
Department of Management, Faculty of Economics and Business, University of Al-Azhar Indonesia
Economics, Econometrics & Finance

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Determinants of Student’s Saving Interest at Islamic Bank Sukarmin Hidayat; Syahfitri Suryaningsi Welkom; Anggun Pratiwi
Jambura Science of Management Vol 5, No 2 (2023): Jambura Science of Management - July 2023
Publisher : Universitas Negeri Gorontalo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37479/jsm.v5i2.20201

Abstract

Purpose: This study aimed to determine the effect of knowledge, products, and promotions on the students’ saving interest at Islamic banks.Design/Methodology/Approach: This research used quantitative analysis. The population was Hybrid Learning Students of the undergraduate Management Program in the Faculty of Economics and Business, University of Al-Azhar Indonesia, totaling 1.314. The survey method with the sampling technique used is accidental sampling. The number of samples was 100 students who saved in Islamic banks. The research method used multiple linear regression analysis.Findings: Based on the results of statistical tests, the knowledge has a significant positive effect on students' saving interest at Islamic banks, the product has a significant positive effect on students' saving interest at Islamic banks, and also, the promotion has a significant positive effect on students' saving interest at Islamic banks.
Co-Authors Anggun Pratiwi Syahfitri Suryaningsi Welkom