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DESIGN AND DEVELOPMENT PHOTOBOOK OF SOUVENIR CRAFTSMEN IN BATAM WITH NARRATIVE EXPLORATION APPROACH Tony Wibowo; Maya Melenia Febriany
CoMBInES - Conference on Management, Business, Innovation, Education and Social Sciences Vol 2 No 1 (2022): The 2nd Conference on Management, Business, Innovation, Education and Social Scie
Publisher : Universitas Internasional Batam

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Abstract

Photography is a tools to capture essence of event to be preserved indefinitely. It is also one of rising trends among z-generation with the increasingly used of social media easiness of photo sharing capability and more accessibility of decent camera to the masses. Traditional craftmen is becoming a rarity nowadays with the height of industrialization in Indonesia. SMEs that are developed by utilize traditional wood carving is so unique and have a huge untap potential to attract tourist. However, there is a lack of awareness for this struggling business due to social media marketing from more modern business. We are aims to use photography to promote awareness to traditional wood carver in Batam City. Pictures was taken with Canon PowerShot SX60HS Camera and edited using Photoshop and finally layouted into Photobook using Adobe InDesign. By using photobook we manage to tell a story not only about wood carving business, but also history and a snapshot of livelihood of a woodcarver based on Batam. This Photobook acts as a start of the revitalization of traditional SMEs in Batam Region that start embracing the advancement of Technology into their business enabler.
Perancangan dan Pengembangan Video Company Profile PT. Dua Utama Jaya Tony Wibowo; Maya Melenia Febriany
Conference on Business, Social Sciences and Technology (CoNeScINTech) Vol 1 No 1 (2021): Conference on Business, Social Sciences and Technology (CoNeScINTech)
Publisher : Lembaga Penelitian dan Pengabdian kepada Masyarakat

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Abstract

PT. Dua Utama Jaya is a company that engaged in training and certification and located in Batam City. This company has been established since 2004 and focuses on providing internationally certified training to support industry, construction, oil, And gas. The problem experienced by the company is the lack of information about services and only through brochures, websites, and through individuals. Therefore, the company requires media information about the Company Profile to inform the public in introducing the company. The methodology applied in this research is the Applied research. To produce a good and quality company profile video-based media design, it is used for supporting applications such as Adobe Premiere CS6 and Filmora. The results of the Video Company Profile will be uploaded to the Youtube Platform owned by PT. Two Utama Jaya. Provide Information about The Company to The Public and Improve The Image for The Company