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PENGARUH TRUST, PRICE DAN SERVICE QUALITY TERHADAP INTENTION TO PURCHASE PELANGGAN BHINNEKA.COM Nurcahyo, Rianto; Andry, Dennis; Kevin, Kevin
Jurnal Riset Manajemen dan Bisnis (JRMB) Fakultas Ekonomi UNIAT Vol 2 No 3 (2017)
Publisher : Economic Faculty, Attahiriyah Islamic University

The purpose of this study is to identify and understand the factors that can influence the intention to purchase through trust, price, and service quality on consumers Bhinneka.com. This research uses quantitative approach by distributing questionnaires to 100 respondents Bhinneka.com. Data analysis method used in this research is simple and multiple regression analysis. The result shows that the three variables used have a positive influence on intention to purchase variable. The most dominant variables in explaining the variation of intention to purchase are service quality variable of 35.5%, the price of 17.2%, and trust of 24.6%. Keywords: service quality, price, trust, intention to purchase

Prepare SME in Facing AEC 2015 through English Training Program to Obtain the Export Market Nurcahyo, Rianto; Harahap, Raja Halim; Gharnaditya, Didiet
Journal the Winners: Economics, Business, Management, and Information System Journal Vol 16, No 2 (2015): The Winners Vol. 16 No. 2 2015
Publisher : Bina Nusantara University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21512/tw.v16i2.1562

Entering the era of globalization, better known as free market requires every individual to prepareÂ reliable resources, especially in the field of Science and Technology. In order to master these demands, adequateÂ knowledge is required in dealing with the demands of a globalized world that is full of competition. In thisÂ regard, the role of the English language is required both in mastering communication technologies and toÂ interact directly; moreover, the presence of the media especially the Internet will force people to learn English.Â As a means of global communication, English should be actively mastered both orally and in written. In anÂ increasingly globalized business world, there are more local Indonesian companies entering into the worldÂ market, and growing number of international companies. This research is an attempt to create the roles ofÂ exporters, especially the Micro, Small and Medium Enterprises (SMEs) through the products produced by theÂ exporters themselves. Comparing Indonesian export revenue number to other countries, the value of Indonesia'sÂ exports is relatively low. One of the constraints faced by exporters is in terms of the ability of a foreignÂ language, namely English. Mastery of English is the main capital to open international trading communication. This research focuses on Quantitative method using chi square analysis, where it can be used to test the relationor the effect of two nominal variables and to measure the relation strength of each variable with other nominalÂ variable (C as the coefficient of contingency). From the chi square method, difference from the SME before andÂ after the Export English course training is expected to be found. The training will use classroom method. TheÂ title of this study is prepare SME in Facing AEC 2015 through English training program to obtain the exportÂ market.

COMPARATIVE ANALYSIS BETWEEN LOCAL AND EXPATRIATE CONSUMERS Nurcahyo, Rianto; Tirani, Mustika; Pello, Kareem Abdul Jabbar
Journal of Business, Management, and Accounting Vol 2 No 1 (2020): March
Publisher : STIE Kusuma Negara

Show Abstract | Download Original | Original Source | Check in Google Scholar

Education is not only gained through a formal system but education can be gained through non formal ways. One kind of education that is important is Physical Education. Physical education is very important to have in both in and out of school. This shows that even though there are changes in educational curriculums, physical education is still a mandatory subject taught at schools. This research aims to determine the effect of price, location, and perceived value on purchase decision and to find out the difference of the influence of price, location, and perceived value on purchase decision between local and expatriates consumers at Little Kickers Indonesia. Survey of this research was conducted to all consumers in Little Kickers Indonesia at Kemang and Alam Sutra branch with total respondents is 82 people, with total of local and expatriate consumers for each are equal to 41. The results of this research show that price, location, and perceived value have a significant influence on purchase decision simultaneously both from local and expatriate consumers. The results of the comparative analysis show that only price variable that has significant differences which are tested between local and expatriate consumers in Little Kickers IndonesiaAbstrak ditulis dalam Bahasa Inggris. Abstrak memuat uraian mengenai tujuan penelitian, metode yang digunakan, dan hasil penelitian. Key word: Local, Expatriate Price, Perceived Value, Purchase Decision.

ANALISIS PENGARUH PAJAK EKSPOR TERHADAP KEUNGGULAN DAYA SAING CPO DI INDONESIA Nurcahyo, Rianto
Jurnal Ekonomi : Journal of Economic Vol 8, No 02 (2017): Jurnal Ekonomi
Publisher : Lembaga Penerbitan Unversitas Esa Unggul

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47007/jeko.v8i02.2007

The agricultural sector is one of the economic sources of Indonesian society, especially Crude Palm Oil (CPO). Indonesia is the largest producer of CPO in the world supported by the land area in the country. According to some parties, Indonesian CPOâ€™s export levy policy is still considered ineffective. The government raised export levies as one of the government's policy instruments in reducing the rise in cooking oil prices and government programs in subsidizing bio-diesel. This study aims to identify the existing problems ranging from aspects of CPO production and exports, factors affecting the area, productivity, and export of CPO and also evaluating the influence of export taxes and levies toward sales decisions. Data processing is done qualitatively. The amount of data obtained from the primary data was acquired from interviews with respondents residing in the CPO industry in Indonesia.Â Keyword : cpo, export tax, indonesia

Inovasi Alarm dan Kedisiplinan Masyarakat dalam Manajemen Pembuangan Sampah Rumah Tangga di Perkotaan Nurcahyo, Rianto; Adiputra, Indra; Pangestu, Febriani
Amalee: Indonesian Journal of Community Research and Engagement Vol 1 No 2 (2020): Amalee: Indonesian Journal of Community Research and Engagement
Publisher : LP2M INSURI Ponorogo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37680/amalee.v1i2.384

Waste is an invaluable or worthless object within the community, while its issue somehow makes a very serious problem ranging from social, economic, even political aspect of daily lives. Being one of most populated developing countries, it is obvious that Indonesia experiences the problem one of which is caused by the people’s unawareness to manage their daily household waste. The purpose of this study is to make a platform to ease the public managing the waste disposal schedule so as not to excessively collect or pile the waste up or even dispose it in improperly, for instance in waterways. Using descriptive analysis method, which is a method used to provide an overview of an object under investigation and collect data without analyzing and drawing conclusions that are open to the public, found the results of this research that it is such a good innovation to be applied within community to discipline people’s attitude against the waste problem. It can be concluded that the community needs support and/or facilities for waste disposal. In addition to improving the performance of cleaning staff, this is due to the lack of attention from the local government, which should be able to follow up the waste problem. Keywords: Alarm system, community discipline, innovation, waste problem Abstrak Sebagai benda yang tak ternilai atau tak berharga, sampah kerap membuat masalah serius di bidang sosial, ekonomi, bahkan politik dalam kehidupan sehari-hari. Menjadi salah satu negara berkembang yang paling padat penduduknya, Indonesia mengalami masalah yang salah satunya disebabkan oleh ketidaksadaran masyarakat untuk mengelola sampah rumah tangga sehari-hari mereka. Tujuan dari penelitian ini adalah untuk membuat platform yang memudahkan masyarakat untuk mengelola jadwal pembuangan sampah agar tidak menumpuk sampah secara berlebihan atau bahkan membuangnya dengan cara yang tidak benar, misalnya di saluran air. Menggunakan metode analisis deskriptif, ditemukan hasil bahwa penelitian ini merupakan inovasi yang baik untuk diterapkan dalam komunitas untuk mendisiplinkan sikap masyarakat terhadap masalah sampah. Dapat disimpulkan pula bahwa masyarakat membutuhkan dukungan dan/atau fasilitas untuk masalah tersebut. Selain dengan upaya meningkatkan kebersihan, kurangnya perhatian dari pemerintah (daerah) seharusnya dapat menindaklanjuti masalah sampah. Kata kunci: Inovasi, kedisiplinan masyarakat, masalah sampah, sistem alarm

Anteseden Terhadap Perilaku Pembelian Impulsif : Studi Pada Pelanggan Retail Fashion di Kota Banjarmasin Nurcahyo, Rianto; Rosyada, Shofia
Cendekia Niaga Vol 7 No 2 (2023): Cendekia Niaga Volume 7 Nomor 2 Tahun 2023
Publisher : Pusat Pendidikan dan Pelatihan Aparatur Perdagangan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52391/jcn.v7i2.814

Shopping centres is one of the places for customers to shop for various products, one of which is fashion products. Very often customers shop spontaneously and without prior planning which is referred to as impulse buying. This research was conducted to see and understand how impulse purchases in the consumer decision process based on previous studies. The consumptive behaviour of consumers shopping will have an impact on sellers who provide products in the form of goods or services in meeting the needs and desires of consumers, so that the role of the seller must be responsive and quick in managing his business so that consumers continue to shop at his shop. Meanwhile, consumers tend to have many choices in shopping in fulfilling their needs at a store. The success of marketers in being able to sell products to consumers so that consumers feel satisfied and make repeat purchases is a successful marketing strategy with a long process not a coincidence. This study aims to determine the effect of Visual Merchandising, Shopping Lifestyle, Sales Promotion, and Celebrity Endorsement on impulse buying behaviour. For the number of 160 respondents in the Banjarmasin area, Kalimantan with the data collection technique used is Quantitative using Regression data analysis. The results of this study state that Visual Merchandising, Shopping Lifestyle, Sales Promotion, and Celebrity Endorsement have a significant and positive influence on impulse buying behaviour. The results of the linear regression test on the celebrity endorsement variable on impulse buying behaviour, it is known that the significance value obtained is 0.000 which means less than 0.05 so, it can be concluded that the celebrity endorsement variable has an effect on the impulse buying behaviour variable.

Anteseden Terhadap Perilaku Pembelian Impulsif : Studi Pada Pelanggan Retail Fashion di Kota Banjarmasin Nurcahyo, Rianto; Rosyada, Shofia
Cendekia Niaga Vol. 7 No. 2 (2023): Cendekia Niaga Volume 7 Nomor 2 Tahun 2023
Publisher : Pusat Pengembangan Kompetensi Aparatur Perdagangan

Show Abstract | Download Original | Original Source | Check in Google Scholar

Shopping centres is one of the places for customers to shop for various products, one of which is fashion products. Very often customers shop spontaneously and without prior planning which is referred to as impulse buying. This research was conducted to see and understand how impulse purchases in the consumer decision process based on previous studies. The consumptive behaviour of consumers shopping will have an impact on sellers who provide products in the form of goods or services in meeting the needs and desires of consumers, so that the role of the seller must be responsive and quick in managing his business so that consumers continue to shop at his shop. Meanwhile, consumers tend to have many choices in shopping in fulfilling their needs at a store. The success of marketers in being able to sell products to consumers so that consumers feel satisfied and make repeat purchases is a successful marketing strategy with a long process not a coincidence. This study aims to determine the effect of Visual Merchandising, Shopping Lifestyle, Sales Promotion, and Celebrity Endorsement on impulse buying behaviour. For the number of 160 respondents in the Banjarmasin area, Kalimantan with the data collection technique used is Quantitative using Regression data analysis. The results of this study state that Visual Merchandising, Shopping Lifestyle, Sales Promotion, and Celebrity Endorsement have a significant and positive influence on impulse buying behaviour. The results of the linear regression test on the celebrity endorsement variable on impulse buying behaviour, it is known that the significance value obtained is 0.000 which means less than 0.05 so, it can be concluded that the celebrity endorsement variable has an effect on the impulse buying behaviour variable.

Inovasi Alarm dan Kedisiplinan Masyarakat dalam Manajemen Pembuangan Sampah Rumah Tangga di Perkotaan Nurcahyo, Rianto; Adiputra, Indra; Pangestu, Febriani
Amalee: Indonesian Journal of Community Research and Engagement Vol. 1 No. 2 (2020): Amalee: Indonesian Journal of Community Research and Engagement
Publisher : LP2M INSURI Ponorogo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37680/amalee.v1i2.384

Waste is an invaluable or worthless object within the community, while its issue somehow makes a very serious problem ranging from social, economic, even political aspect of daily lives. Being one of most populated developing countries, it is obvious that Indonesia experiences the problem one of which is caused by the people’s unawareness to manage their daily household waste. The purpose of this study is to make a platform to ease the public managing the waste disposal schedule so as not to excessively collect or pile the waste up or even dispose it in improperly, for instance in waterways. Using descriptive analysis method, which is a method used to provide an overview of an object under investigation and collect data without analyzing and drawing conclusions that are open to the public, found the results of this research that it is such a good innovation to be applied within community to discipline people’s attitude against the waste problem. It can be concluded that the community needs support and/or facilities for waste disposal. In addition to improving the performance of cleaning staff, this is due to the lack of attention from the local government, which should be able to follow up the waste problem. Keywords: Alarm system, community discipline, innovation, waste problem Abstrak Sebagai benda yang tak ternilai atau tak berharga, sampah kerap membuat masalah serius di bidang sosial, ekonomi, bahkan politik dalam kehidupan sehari-hari. Menjadi salah satu negara berkembang yang paling padat penduduknya, Indonesia mengalami masalah yang salah satunya disebabkan oleh ketidaksadaran masyarakat untuk mengelola sampah rumah tangga sehari-hari mereka. Tujuan dari penelitian ini adalah untuk membuat platform yang memudahkan masyarakat untuk mengelola jadwal pembuangan sampah agar tidak menumpuk sampah secara berlebihan atau bahkan membuangnya dengan cara yang tidak benar, misalnya di saluran air. Menggunakan metode analisis deskriptif, ditemukan hasil bahwa penelitian ini merupakan inovasi yang baik untuk diterapkan dalam komunitas untuk mendisiplinkan sikap masyarakat terhadap masalah sampah. Dapat disimpulkan pula bahwa masyarakat membutuhkan dukungan dan/atau fasilitas untuk masalah tersebut. Selain dengan upaya meningkatkan kebersihan, kurangnya perhatian dari pemerintah (daerah) seharusnya dapat menindaklanjuti masalah sampah. Kata kunci: Inovasi, kedisiplinan masyarakat, masalah sampah, sistem alarm

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