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Strategi Produser dalam Mempertahankan Eksistensi Program Buser SCTV Nur Ridwan; Zakaria Satrio Darmawan
Syntax Idea 1859-1867
Publisher : Ridwan Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46799/syntax-idea.v5i8.2468

Abstract

This study aims to find out how the producer strategy management of the Buser program in SCTV keeps the program alive. This study, researchers used qualitative methods with a descriptive approach. This study uses the Concept of Program Strategic Management by Peter Pringle. The results of this study indicate that Buser's program producer strategic management in keeping the program running by ensuring four general steps - namely; program planning, program production, program implementation and program monitoring and evaluation - carried out well using strategies in writing scripts using non-standard terms or words that are not commonly used in script writing. These things can be seen by analyzing how the program is able to attract the attention of the public and the management strategies used by the producers of the program are able to maintain a high share and rating for the Buser program.
Design of IoT-Based Smart Trash Bin Monitoring Using ESP32 and Firebase Maulida, Allya; Choirunnisa Safa Fayzalmi; Faiz Ata Choirul Anaam; Dikhi Ardiansyah; Muhamad Ariel Gunawan; Nur Ridwan
Jurnal Komputer Teknologi Informasi Sistem Informasi (JUKTISI) Vol. 4 No. 2 (2025): September 2025
Publisher : LKP KARYA PRIMA KURSUS

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62712/juktisi.v4i2.420

Abstract

Smart Trash Bin Capacity Monitoring System Based on Internet of Things (IoT) is designed to enhance waste management efficiency through automation and connectivity. This system utilizes the ESP32 as the main controller with Wi-Fi communication, and an ultrasonic sensor (HC-SR04) to detect hand presence and measure the trash level. A servo motor is used to automatically open and close the lid. Trash level data is stored in Firebase Realtime Database, and a mobile application developed using Android Studio allows users to monitor the bin status and receive notifications. Additional sensors, such as a gas sensor and weight sensor (HX711 module with load cell), are employed to detect odor and measure the weight of the trash. The system aims to support smarter, more environmentally friendly, and efficient waste management.
“COMMUNICATION STRATEGY OF STARBUCKS INDONESIA'S IN RESPONDING TO THE CRISIS AND REBUILDING BRAND REPUTATION” Sri Wulandari; Nur Ridwan; Windu Tiastuti; Dian Berliansyah Putra
Akrab Juara : Jurnal Ilmu-ilmu Sosial Vol. 10 No. 4 (2025): November
Publisher : Yayasan Azam Kemajuan Rantau Anak Bengkalis

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Starbucks Indonesia is independently operated by PT Sari Coffee Indonesia and has no direct affiliation with United States foreign policy or geopolitical conflicts involving Israel and Palestine. However, Starbucks remains the target of a consumer boycott in Indonesia due to the widespread and global issues. Starbucks also experienced a communication crisis management, which left customers wavering and its reputation severely shaken. As a result, Starbucks suffered losses and several stores were closed. The method used in this study is a qualitative method to reveal the steps taken by Starbucks Indonesia in overcoming the crisis. Through analysis of social media content and official company statements, it was found that Starbucks Indonesia emphasized transparency, clarification of neutral positions on political issues, and a commitment to the value of diversity. Communication strategies on social media became a primary tool in shaping a positive narrative and strengthening a humanistic brand image. Data collection was carried out from various official online media news sources, social media, official company statements, journal articles, and references from various websites. The results of the study indicate that Starbucks successfully restored its reputation and still enjoys the trust of the Indonesian public in general. These findings contribute to academic understanding regarding the application of SCCT theory and serve as a practical reference for companies facing reputational crises