Article Per Year (5 Year)
p-Index From 2020 - 2025
0.562
P-Index
This Author published in this journals
All Journal Budapest International Research and Critics in Linguistics and Education Journal (Birle Journal) Budapest International Research and Critics Institute-Journal (BIRCI-Journal): Humanities and Social Sciences Britain International of Humanities and Social Sciences (BIoHS) Journal
Oyenuga Michael Oyedele
Unknown Affiliation
Religion Arts Humanities Economics, Econometrics & Finance Education Environmental Science Languange, Linguistic, Communication & Media Social Sciences Other

Published : 3 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 3 Documents
Search

 1 
Green Management Practices and Organisational Efficiency in a Higher Institution Oladele Thomas Oyetunde; Oyenuga Michael Oyedele; Adoga Gloria Jaccinta
Budapest International Research and Critics in Linguistics and Education (BirLE) Journal Vol 6, No 3 (2023): Budapest International Research and Critics in Linguistics and Education, August
Publisher : BIRCU

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33258/birle.v6i3.7716

Abstract

The seventeen United Nations Sustainable Development Goals have become an umbrella which houses many organisational functions and indeed the issue of sustainability has become a major force to be reckoned with in today’s world. One of the ways to become sustainable is by going ‘green’, hence this study set out to evaluate the effects of green management practices on the organizational efficiency in a higher institution. With three other sub-objectives, the study  evaluated the effect of green management policy on organisational efficiency, examined the effect of green technology on organisational efficiency and evaluated the effect of green waste management on the organisational efficiency of Veritas University using the Sustainability Theory as its anchor. One hundred and ninety-nine members of staff out of the three hundred and ninety-six formed the sample of the study and they were able to respond to questions using  questionnaire as the research instrument. The data analysis technique used for this study was regression and correlation analysis using SPSS with hypotheses tested at 5% level of o=significance. From the findings of the study, it was discovered that the institution employed green policy, green technology, and green waste management and cumulative influence of all green management policy and green technology significant at 5% while green waste management is significant at 10%. Finally, the study concluded that management of higher institutions should increase their engagement in environmentally friendly policies in order to have a more positive impact on the community, which will boost productivity and employee performance.
Do Consumers Care About Green Marketing Practices? Insight from a Developing Nation Oyenuga Michael Oyedele; Marcus Garvey Orji; Ahungwa Agnes Iember
Budapest International Research and Critics Institute-Journal (BIRCI-Journal) Vol 6, No 3 (2023): Budapest International Research and Critics Institute August
Publisher : Budapest International Research and Critics University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33258/birci.v6i3.7665

Abstract

21st century organisations are becoming aware of the need to be eco-friendly and as such provide goods and services that are environmentally safe. Green marketing practices afford them to engage in several activities that are sustainable and safe, but do consumers really care? This study was carried out to find out if consumers actually care about green marketing practices using the various dimensions of green marketing-mix practices and how it affects the behaviour of consumers in a developing country, specifically, Nigeria. The study utilized the cross-sectional research design using the quantitative approach to investigate the effect between dimensions of green marketing-mix practices (green product and green price) and buying behaviour. Primary data using questionnaires were collected from consumers of Domino's Pizza, Kubwa, Abuja, Nigeria. Descriptive analysis of data utilized frequencies and percentage distribution, while inferential analysis utilized correlations and multiple regression and ANOVA. The study found that green product, green place had a positive and significant effect on consumer buying behaviour of consumers of Domino`s Pizza Kubwa, Abuja, Nigeria. However, green price was found to have positive but insignificant effect on the consumer buying behaviour. Consequently, the study concludes that green product is very important factor in enhancing consumer buying behaviour of Consumer of Domino`s Pizza Kubwa, Abuja Nigeria. The study, therefore, recommends among others that Domino`s Pizza Kubwa, Abuja should communicate the value of their green product so that consumers will be ready to purchase without hesitation, also should share what went into setting the cost at a higher level than those of competitors.  
Assessing E-business and Organizational Performance in Nigeria Today: Evidence from Jumia Ltd, Lagos Nduji Romanus; Marcus Garvey Orji; Oyenuga Michael Oyedele; Oriaku Chris
Britain International of Humanities and Social Sciences (BIoHS) Journal Vol 5 No 2 (2023): Britain International of Humanities and Social Sciences, June
Publisher : Britain International for Academic Research (BIAR) Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33258/biohs.v5i2.897

Abstract

In the Nigerian Business environment, e-business is becoming an important initiative for companies to consider in every aspect of running a business. Business organizations have given their places to digital economies in a way that electronic technology interprets the language of every business transaction. E-business has gained prominence which has impacted much on the economy. This study aims at assessing e-business and organizational performance in Nigeria Today: Evidence from Jumia Ltd, Lagos. Three objectives were adopted for this study which are, to establish the effect of e-trading on performance of Jumia Ltd, Lagos, to examine the effect of e-marketing on performance of Jumia Ltd, Lagos. And to explore the effect of mobile commerce on performance of Jumia Ltd, Lagos. The research design adopted for this study was the descriptive research design. The target population of the study was 158 employees of the firm under study. This also served as the sample size. Data were obtained through questionnaire. Hypotheses were analyzed using multiple regression technique. The study revealed that e-business has positive effect on performance of Juima Ltd, Lagos. It was concluded that e-business if properly accorded a maximum attention by Jumia Ltd, Lagos would improve the organization marketing and objectives. It was recommended that Customers’ satisfaction should be the watchword for Jumia because customers are the king in any business organization. There should be free flow of information about Jumia and their products.
Co-Authors Adoga Gloria Jaccinta Ahungwa Agnes Iember Marcus Garvey Orji Nduji Romanus Oladele Thomas Oyetunde Oriaku Chris