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PERLUASAN MODEL PENERIMAAN TEKNOLOGI PADA ROBOT BARISTA DI FAMILYMART JAKARTA Kevin Gustian Yulius; Myrza Rahmanita
Jurnal Ilmiah Global Education Vol. 4 No. 3 (2023): JURNAL ILMIAH GLOBAL EDUCATION, Volume 4 Nomor 3, September 2023
Publisher : LPPM Institut Pendidikan Nusantara Global

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55681/jige.v4i3.1256

Abstract

The integration of technology in every industry is inevitable, including the food and beverage service. The use of robot barista in Jakarta is a first and worthy of investigating the acceptance intentions of the people who use them. This research aims to analyze the factors that influence consumer attitudes and acceptance intentions towards robot baristas. The model used is E-TAM, an extension of the technology acceptance model. A quantitative explanatory approach with PLS-SEM is employed in this study, using a purposive sampling technique. The research instrument used is an online questionnaire with 160 samples. Data processing using SMART PLS shows relevant results consistent with previous research. Only the perception of innovation does not influence acceptance intentions due to cultural background differences among the population. Future research should attempt to use samples with other demographic characteristics and include other exogenous variables.
Transformative Tourism: Catalyst for Economic Recovery and Poverty Alleviation Post-COVID-19 Pandemic Muhammad Rahmad; Myrza Rahmanita
Eduvest - Journal of Universal Studies Vol. 5 No. 3 (2025): Eduvest - Journal of Universal Studies
Publisher : Green Publisher Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59188/eduvest.v5i3.1711

Abstract

The COVID-19 pandemic has caused an unprecedented global economic shock, causing a recession, increasing unemployment, and worsening poverty. In this context, tourism is emerging as a critical sector with the potential to overcome these challenges and drive economic recovery. This research explores the concept of Transformative Tourism as an innovative approach to overcoming the negative impacts of the recession, creating jobs, and alleviating poverty in the post-pandemic era. Through a comprehensive analysis of global case studies, this research reveals critical strategies for revitalizing the tourism sector sustainably and inclusively. Key findings highlight the importance of tourism product diversification, workforce skills development, use of digital technology, and collaboration between stakeholders. This research also emphasizes the central role of tourism in empowering local communities, especially vulnerable groups, through employment opportunities and small business development. By adopting a transformative approach, the tourism sector can catalyze equitable economic growth, poverty reduction, and social resilience in the face of post-COVID uncertainty. Policy implications of this research include the need for coordinated government support, investment in tourism infrastructure, and promotion of responsible tourism. This research provides valuable insights for policymakers, industry players, and academics seeking to harness the transformative potential of tourism to address pressing economic and social challenges in the post-pandemic era.