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All Journal Elastisitas: Jurnal Ekonomi Pembangunan
Rizal M. Suhardi
National Sun Yat-sen University, Taiwan

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FACTORS AFFECTING THE YOUNG MUSLIM GENERATION IN PURCHASING IMPORTED PRODUCTS Ali Akbar Hidayat; Moh. Huzaini; Ihsan Ro'is; Adi Septiawan; Rizal M. Suhardi
Elastisitas : Jurnal Ekonomi Pembangunan Vol. 5 No. 2 (2023): Elastisitas, September 2023
Publisher : Universitas Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29303/e-jep.v5i2.87

Abstract

The decision to purchase a product is based on various factors that influence it. This research aims to analyses the factors influencing the decision to buy imported products by Generation Z Muslims in West Nusa Tenggara. This research is quantitative research with an associative approach. Sample collection in the study used non-probability sampling with a purposive sampling approach. This research uses the smart-PLS analysis tool. The results of the research show that the halal label has a negative but insignificant effect on the decision to purchase imported products by Muslim generation Z, brand image has a positive and significant effect on the decision to buy imported products by Muslim generation Z, and religiosity has a positive but insignificant effect on the decision to buy imported products by Muslim generation Z. Meanwhile, the policy implication that can be implemented is that providers of imported products must pay attention to the brand image of these foods which can attract Muslim Generation Z consumers in West Nusa Tenggara.
FORMULATING STRATEGY OF GREEN OPEN SPACE DEVELOPMENT: A SWOT ANALYSIS Irma Apriliana Putri; I Nengah Agus Sukresna; Pahrudin Pahrudin; Rizal M. Suhardi
Elastisitas : Jurnal Ekonomi Pembangunan Vol. 7 No. 1 (2025): Elastisitas, Maret 2025
Publisher : Universitas Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29303/e-jep.v7i1.04

Abstract

Green Open Space or Ruang Terbuka Hijau (RTH) is an area or space within the city, which has a function as a park and recreation area, conservation area, and has aesthetic value and has a positive economic impact. RTH will have a significant impact both socially, economically and ecologically if it is developed and managed with the right strategy. The purpose of this research is to formulate a development strategy for one of the green spaces, namely Rinjani Selong Park, East Lombok Regency. The tool for formulating development strategies is using SWOT analysis. Based on the SWOT analysis that describes the internal and external conditions of the Rinjani Park green space, several development strategies can be formulated, including (1) Rinjani Park green space is maintained as a city park which can also be used as a place of recreation and as an appropriate event / cultural performance; (2) improving the quality and quantity of the arrangement of facilities and infrastructure; (3) increasing routine events such as Car Free Day (CFD) and other art performances; (4) increasing multi-stakeholder participation in maintaining and developing RTH; (5) improving the quality and arrangement of vegetation; (6) sustainable environmental conservation efforts; (7) innovative RTH land development such as vertical buildings with the concept of green building. A development strategy that optimizes strengths and opportunities, and anticipates weaknesses and threats will have a positive impact on the social, economic and ecological conditions of the community around Rinjani Park RTH.
Co-Authors Adi Septiawan Ali Akbar Hidayat I Nengah Agus Sukresna Ihsan Ro'is Irma Apriliana Putri Moh. Huzaini Pahrudin Pahrudin