Moh Djemdjem Djamaludin, Moh Djemdjem
Department of Family and Consumer Sciences, Faculty of Human Ecology, Bogor Agricultural University

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Theory of Planned Behavior to Analyze the Intention to Use the Electronic Money Prayidyaningrum, Shabrina; Djamaludin, Moh Djemdjem
Journal of Consumer Sciences Vol. 1 No. 2 (2016): Journal of Consumer Sciences
Publisher : Department of Family and Consumer Sciences, Faculty of Human Ecology, IPB University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (436.439 KB) | DOI: 10.29244/jcs.1.2.1-12

Abstract

This study aimed to analyze the knowledge, attitude, and purchase intention on electronic money among undergraduate students approached by the Theory of Planned Behavior (TPB). The study involved 100 undergraduate students of Bogor Agricultural University (IPB) which were selected randomly. The design of the study was  cross sectional study with simple random sampling method. The results showed that attitude and intention to use was the high category, while the greatest proportion of subjective norm and behavioral control were at the middle category. Meanwhile, according to the model of Theory of Planned Behavior (TPB), attitude, subjective norm, and behavioral control had positive correlations with intention to use e-money. Attitude and subjective norm affected intention to use e-money.
Analysis Intention of Farmer Card Utiliization Using Theory of Planned Behavior Sholihah, Mutiara Mar Atu; Djamaludin, Moh Djemdjem
Journal of Consumer Sciences Vol. 3 No. 2 (2018): Journal of Consumer Sciences
Publisher : Department of Family and Consumer Sciences, Faculty of Human Ecology, IPB University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (334.98 KB) | DOI: 10.29244/jcs.3.2.16-26

Abstract

One of the Indonesia government’s policies in an effort to increase production and productivity of agricultural commodities is providing subsidized fertilizer for farmers. Currently, the government implements the farmer card program as an effort to facilitate farmers in purchasing subsidized fertilizers. This program will be implemented simultaneously in 2020, but in 2018 there are some areas that already implemented the farmer card system as a trial area. This study aims to analyze the farmer intention in term of using a farmers card in Rancaekek. The analysis used is Theory of Planned Behavior (TPB), statistical analysis, and structural equation modeling (SEM). The research design used cross-sectional study. The sampling method used probability sampling - simple random sampling. 100 farmers were interviewed in sub-district Rancaekek from 1492 farmers. Based on the statistical analysis using SEM showed that attitude toward behavior, subjective norm, and perceived behavioral control are significant and have positive effects on the intention of using farmers card. So that, the higher farmers attitude toward behavior, subjective norm, and perceived behavioral control, the higher the farmer intention of using farmer card. All of the variable Theory of Planned Behavior is a determinant factor in influencing the intention of using the farmer card. Attitude toward behavior has the largest influence on farmers intention of using farmer card and subjective norm has the smallest influence in farmers intention of using farmer card.
Analysis of Service Quality Satisfaction of E-KTP Service at Public Administration and Civil Registration Office of Bogor District Rizq, Shafira; Djamaludin, Moh Djemdjem; Nurhadryani, Yani
Journal of Consumer Sciences Vol. 3 No. 2 (2018): Journal of Consumer Sciences
Publisher : Department of Family and Consumer Sciences, Faculty of Human Ecology, IPB University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (267.892 KB) | DOI: 10.29244/jcs.3.2.55-65

Abstract

The purpose of this study was to analyze the satisfaction of service quality in the E-KTP service of the Bogor District Population and Civil Registration Service. The design of this study was a cross-sectional study at Disdukcapil Bogor District. The method used in this study is Servqual, importance performance analysis (IPA), and customer satisfaction index (CSI) with 100 respondents selected using a convenience technique. The result of customer satisfaction index analysis shows that the community has been "quite satisfied" with a value of 61%, and is more inclined towards dissatisfaction. This is in accordance with the results of satisfaction using Servqual analysis (service quality), Disdukcapil's performance has not been able to meet the expectations of the community in almost all indicators, except the indicator "costs to be incurred". The indicator has a positive value, but is still small and close to zero, which is only 0.01. The results of importance performance analysis (IPA) indicate that there is a need to improve the indicators of ease of handling requirements, speed of service processes and facilities and physical condition of service office buildings.
The Influence of Satisfaction toward Loyalty of Adolescent Consumers Mujigae Resto in Bogor City Nafiisah, Fidaa; Djamaludin, Moh Djemdjem
Journal of Consumer Sciences Vol. 5 No. 1 (2020): Journal of Consumer Sciences
Publisher : Department of Family and Consumer Sciences, Faculty of Human Ecology, IPB University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (499.043 KB) | DOI: 10.29244/jcs.5.1.1-15

Abstract

As the globally popularity of South Korean culture called Korean wave is hitting around the world, Korean food has been drawing people’s attention and Korean restaurants have been developing in recent years. One of them is offered by a restaurant franchise called Mujigae Resto which can be found in many areas of Indonesia including Bogor City. This study aims to analyze the influence of satisfaction toward loyalty of consumers of Mujigae Resto in Bogor City. This study was a cross-sectional study design which used an online survey method. As many as 150 adolescents have participated in this survey. The sample criteria were individuals aged 16-18 years, residing in Bogor City, and had bought foods in Mujigae Resto at least two times in the last six months. The analysis included a descriptive analysis, Spearman correlation test, and hypothesis test with the Structural Equation Modeling (SEM) using the Analysis of Moment Structures (AMOS) program. The results showed that consumer adolescents in this study, generally, had a satisfaction in a moderate level and loyalty in a low level. Consumer satisfaction significantly affected consumer loyalty on Mujigae Resto.
Analysis of Intention to Buy Cinema E-Tickets Among IPB Students with Theory of Planned Behavior (TPB) Approach Simamora, Tria Putri; Djamaludin, Moh Djemdjem
Journal of Consumer Sciences Vol. 5 No. 1 (2020): Journal of Consumer Sciences
Publisher : Department of Family and Consumer Sciences, Faculty of Human Ecology, IPB University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (273.047 KB) | DOI: 10.29244/jcs.5.1.58-72

Abstract

Internet technology has changed the way consumers buy products, one of which is the purchase of cinema tickets online (e-ticket). This study aimed to analyze of intention to purchase cinema e-tickets among IPB University students with the Theory of Planned Behavior (TPB) approach. This study used a cross-sectional study design and quantitative approach with online survey methods conducted at IPB campus. As many as 225 students were selected purposively as the research participant, with the criteria of undergraduate program students and had ever watched a movie at the cinema but had never bought a cinema e-ticket. The data analysis included descriptive analysis, reliability test, validity test, Spearmen correlation, and Structural Equation Model (SEM) using AMOS 21.0 and SPSS 25.0 programs. The results showed that age had a negative relationship with subjective norms, perceived behavioral control, and intention. The semester level also had a negative association with attitudes towards behavior, subjective norms, perceived behavioral control, and intention, whereas pocket money showed a negative relationship with subjective norms. The results of the analysis using SEM indicated that attitudes towards behavior, subjective norms, and perceived behavioral control had a significant positive effect on the intention to purchase cinema e-tickets. The perceived behavioral control variable had the most substantial influence on the purchase intention of cinema e-tickets, followed by subjective norms and attitudes towards behavior.
Theory of Planned Behavior to Analyze the Intention to Use the Electronic Money Prayidyaningrum, Shabrina; Djamaludin, Moh Djemdjem
Journal of Consumer Sciences Vol. 1 No. 2 (2016): Journal of Consumer Sciences
Publisher : Department of Family and Consumer Sciences, Faculty of Human Ecology, IPB University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29244/jcs.1.2.1-12

Abstract

This study aimed to analyze the knowledge, attitude, and purchase intention on electronic money among undergraduate students approached by the Theory of Planned Behavior (TPB). The study involved 100 undergraduate students of Bogor Agricultural University (IPB) which were selected randomly. The design of the study was  cross sectional study with simple random sampling method. The results showed that attitude and intention to use was the high category, while the greatest proportion of subjective norm and behavioral control were at the middle category. Meanwhile, according to the model of Theory of Planned Behavior (TPB), attitude, subjective norm, and behavioral control had positive correlations with intention to use e-money. Attitude and subjective norm affected intention to use e-money.
Analysis Intention of Farmer Card Utiliization Using Theory of Planned Behavior Sholihah, Mutiara Mar Atu; Djamaludin, Moh Djemdjem
Journal of Consumer Sciences Vol. 3 No. 2 (2018): Journal of Consumer Sciences
Publisher : Department of Family and Consumer Sciences, Faculty of Human Ecology, IPB University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29244/jcs.3.2.16-26

Abstract

One of the Indonesia government’s policies in an effort to increase production and productivity of agricultural commodities is providing subsidized fertilizer for farmers. Currently, the government implements the farmer card program as an effort to facilitate farmers in purchasing subsidized fertilizers. This program will be implemented simultaneously in 2020, but in 2018 there are some areas that already implemented the farmer card system as a trial area. This study aims to analyze the farmer intention in term of using a farmers card in Rancaekek. The analysis used is Theory of Planned Behavior (TPB), statistical analysis, and structural equation modeling (SEM). The research design used cross-sectional study. The sampling method used probability sampling - simple random sampling. 100 farmers were interviewed in sub-district Rancaekek from 1492 farmers. Based on the statistical analysis using SEM showed that attitude toward behavior, subjective norm, and perceived behavioral control are significant and have positive effects on the intention of using farmers card. So that, the higher farmers attitude toward behavior, subjective norm, and perceived behavioral control, the higher the farmer intention of using farmer card. All of the variable Theory of Planned Behavior is a determinant factor in influencing the intention of using the farmer card. Attitude toward behavior has the largest influence on farmers intention of using farmer card and subjective norm has the smallest influence in farmers intention of using farmer card.
Analysis of Service Quality Satisfaction of E-KTP Service at Public Administration and Civil Registration Office of Bogor District Rizq, Shafira; Djamaludin, Moh Djemdjem; Nurhadryani, Yani
Journal of Consumer Sciences Vol. 3 No. 2 (2018): Journal of Consumer Sciences
Publisher : Department of Family and Consumer Sciences, Faculty of Human Ecology, IPB University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29244/jcs.3.2.55-65

Abstract

The purpose of this study was to analyze the satisfaction of service quality in the E-KTP service of the Bogor District Population and Civil Registration Service. The design of this study was a cross-sectional study at Disdukcapil Bogor District. The method used in this study is Servqual, importance performance analysis (IPA), and customer satisfaction index (CSI) with 100 respondents selected using a convenience technique. The result of customer satisfaction index analysis shows that the community has been "quite satisfied" with a value of 61%, and is more inclined towards dissatisfaction. This is in accordance with the results of satisfaction using Servqual analysis (service quality), Disdukcapil's performance has not been able to meet the expectations of the community in almost all indicators, except the indicator "costs to be incurred". The indicator has a positive value, but is still small and close to zero, which is only 0.01. The results of importance performance analysis (IPA) indicate that there is a need to improve the indicators of ease of handling requirements, speed of service processes and facilities and physical condition of service office buildings.
The Influence of Satisfaction toward Loyalty of Adolescent Consumers Mujigae Resto in Bogor City Nafiisah, Fidaa; Djamaludin, Moh Djemdjem
Journal of Consumer Sciences Vol. 5 No. 1 (2020): Journal of Consumer Sciences
Publisher : Department of Family and Consumer Sciences, Faculty of Human Ecology, IPB University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29244/jcs.5.1.1-15

Abstract

As the globally popularity of South Korean culture called Korean wave is hitting around the world, Korean food has been drawing people’s attention and Korean restaurants have been developing in recent years. One of them is offered by a restaurant franchise called Mujigae Resto which can be found in many areas of Indonesia including Bogor City. This study aims to analyze the influence of satisfaction toward loyalty of consumers of Mujigae Resto in Bogor City. This study was a cross-sectional study design which used an online survey method. As many as 150 adolescents have participated in this survey. The sample criteria were individuals aged 16-18 years, residing in Bogor City, and had bought foods in Mujigae Resto at least two times in the last six months. The analysis included a descriptive analysis, Spearman correlation test, and hypothesis test with the Structural Equation Modeling (SEM) using the Analysis of Moment Structures (AMOS) program. The results showed that consumer adolescents in this study, generally, had a satisfaction in a moderate level and loyalty in a low level. Consumer satisfaction significantly affected consumer loyalty on Mujigae Resto.
Analysis of Intention to Buy Cinema E-Tickets Among IPB Students with Theory of Planned Behavior (TPB) Approach Simamora, Tria Putri; Djamaludin, Moh Djemdjem
Journal of Consumer Sciences Vol. 5 No. 1 (2020): Journal of Consumer Sciences
Publisher : Department of Family and Consumer Sciences, Faculty of Human Ecology, IPB University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29244/jcs.5.1.58-72

Abstract

Internet technology has changed the way consumers buy products, one of which is the purchase of cinema tickets online (e-ticket). This study aimed to analyze of intention to purchase cinema e-tickets among IPB University students with the Theory of Planned Behavior (TPB) approach. This study used a cross-sectional study design and quantitative approach with online survey methods conducted at IPB campus. As many as 225 students were selected purposively as the research participant, with the criteria of undergraduate program students and had ever watched a movie at the cinema but had never bought a cinema e-ticket. The data analysis included descriptive analysis, reliability test, validity test, Spearmen correlation, and Structural Equation Model (SEM) using AMOS 21.0 and SPSS 25.0 programs. The results showed that age had a negative relationship with subjective norms, perceived behavioral control, and intention. The semester level also had a negative association with attitudes towards behavior, subjective norms, perceived behavioral control, and intention, whereas pocket money showed a negative relationship with subjective norms. The results of the analysis using SEM indicated that attitudes towards behavior, subjective norms, and perceived behavioral control had a significant positive effect on the intention to purchase cinema e-tickets. The perceived behavioral control variable had the most substantial influence on the purchase intention of cinema e-tickets, followed by subjective norms and attitudes towards behavior.