Article Per Year (5 Year)
p-Index From 2021 - 2026
0.61
P-Index
This Author published in this journals
All Journal GANEC SWARA Jurnal Pengabdian Kepada Masyarakat Jurnal Sosial, Ekonomi Dan Bisnis
Baiq Solatiyah
Prodi Ekonomi Islam, Fakultas Ekonomi, Universitas Nahdlatul Ulama Nusa Tenggara Barat
Agriculture, Biological Sciences & Forestry Arts Humanities Economics, Econometrics & Finance Education Engineering Environmental Science Law, Crime, Criminology & Criminal Justice Social Sciences Other

Published : 3 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 3 Documents
Search

 1 
PENGARUH HARGA DAN KUALITAS PELAYANAN TERHADAP KEPUASAN PELANGGAN PADA NIAGA SUPERMARKET BAIQ SOLATIYAH; AHMAD RAPSAN JANI
GANEC SWARA Vol 18, No 2 (2024): Juni 2024
Publisher : Universitas Mahasaraswati K. Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35327/gara.v18i2.899

Abstract

This study aims to determine the effect of price and service quality on customer satisfaction at Niaga Supermarket. The data source used is primary data in the form of a questionnaire. The type and research approach used is a quantitative approach. The sampling technique uses a purposive sampling method. The data analysis techniques used are instrument testing, classical assumption testing, and hypothesis testing. Based on the results of the t test, partially the price variable has no effect on customer satisfaction with a calculated t of 1.311 < t table, namely 1.993 and a significance value of 0.194 > 0.05. In service quality, only the reliability and guarantee variables have an influence on customer satisfaction because they have a calculated t value of more than t table and a significance value less than alpha, while the variables of responsiveness, empathy and physical evidence have no influence on customer satisfaction because the calculated t value less than t table and the significance value is greater than alpha. And the results of the F test show that the calculated f value is greater than the f table or 19.77 > 2.23 and a significance value of 0.000 < 0.05 so it can be concluded that the independent variables simultaneously have an influence on customer satisfaction
Pengenalan Pasar Modal Sebagai Salah Satu Bentuk Investasi Bagi Civitas Akademika UNU NTB Baiq Solatiyah; M Yakub
Abdinesia: Jurnal Pengabdian Kepada Masyarakat Vol. 3 No. 1 (2023): Abdinesia: Jurnal Pengabdian Kepada Masyarakat
Publisher : LPPM Universitas Nahdlatul Ulama Nusa Tenggara Barat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.69503/abdinesia.v3i1.303

Abstract

Pengenalan pasar modal sebagai salah satu bentuk investasi bagi civitas akademika Universitas Nahdlatul Ulama Nusa Tenggara Barat bertujuan mengedukasi civitas akademika baik mahasiswa maupun dosen agar melek terhadap literasi investasi pasar modal sehingga diharapkan dapat tertarik mengikuti edukasi literasi investasi pasar modal tahap berikutnya dan berminat untuk berinvestasi dengan membuka rekening pasar modal. Metode pelaksanaan dalam bentuk pembelajaran materi literasi keuangan investasi, pengenalan investasi pasar modal saham, cara membuka rekening investasi saham dan pentingnya investasi dalam menghadapi prediksi ekonomi. Hasil kegiatan pengabdian, adanya peningkatan pengetahuan dan pemahaman mengenai literasi investasi saham di kalangan mahasiswa maupun dosen dan permintaan pendampingan pemahaman lebih lanjut mengenai literasi dan cara berinvestasi saham.
The Role of Responsiveness and Assurance in Enhancing Customer Satisfaction: Evidence from CIMB Niaga Bank, Mataram Branch Baiq Solatiyah; Supiandi Supiandi
Econetica: Jurnal Sosial, Ekonomi, dan Bisnis Vol. 5 No. 1 (2023): Mei 2023
Publisher : Program Studi Ekonomi Islam Fakultas Ekonomi Universitas Nahdlatul UlamaNusa Tenggara Barat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.69503/econetica.v5i1.472

Abstract

This study examines the influence of service quality dimensions on customer satisfaction at CIMB Niaga Bank, Mataram Branch, Indonesia. The research aims to identify which aspects of service quality—tangibility, reliability, responsiveness, assurance, and empathy—most significantly affect customer satisfaction in the context of private banking services. Using a quantitative approach, data were collected through questionnaires distributed to 100 active customers and analyzed using multiple linear regression. The results reveal that responsiveness and assurance exert the strongest positive and significant effects on customer satisfaction, while tangibility, reliability, and empathy show weaker or statistically insignificant impacts. These findings suggest that customers value prompt service, competence, and trustworthiness more than physical appearance or empathy in determining their satisfaction with banking services. The study highlights that maintaining high responsiveness and assurance is crucial for sustaining customer loyalty and competitive advantage in the increasingly digitalized banking environment. Theoretically, the findings reinforce the SERVQUAL model by confirming the dominance of functional and relational service dimensions in shaping satisfaction in the Indonesian private banking context. Managerially, the study recommends continuous employee training in communication, problem-solving, and reliability to enhance the quality of customer experience.
Co-Authors AHMAD RAPSAN JANI M Yakub Supiandi Supiandi