Article Per Year (5 Year)
p-Index From 2021 - 2026
0.23
P-Index
This Author published in this journals
All Journal Aurelia: Jurnal Penelitian dan Pengabdian Masyarakat Indonesia
Nilam Sari
Universitas Riau
Humanities Computer Science & IT Education Law, Crime, Criminology & Criminal Justice Social Sciences

Published : 1 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 1 Documents
Search

 1 
Implementation of Advertising in Kuantan Singingi Regency Nilam Sari; Hasim As’ari
AURELIA: Jurnal Penelitian dan Pengabdian Masyarakat Indonesia Vol. 3 No. 2 (2024): July 2024
Publisher : CV. Rayyan Dwi Bharata

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57235/aurelia.v3i2.2852

Abstract

The implementation of advertising in the Kuantan Singingi Regency involves several parties who form collaboration between parties. Organizing advertisements is a medium for promoting/introducing goods or services for entrepreneurs to influence the community in Kuantan Singingi Regency. However, many advertisements installed in Kuantan Singingi Regency still violate the applicable rules/regulations. This research aims to analyze and identify the implementation of advertising in Kuantan Singingi Regency and its obstacles. This research is a type of qualitative research that is descriptive in nature. The theory used in this research is the policy implementation model according to Thomas B. Smith (Syarief, 2019) which has four indicators, namely, idealized policy, target groups, implementing organization, and factors environment. The results of this research show that the implementation of advertising in Kuantan Singingi Regency has not been carried out in accordance with the Kuantan Singingi Regency Regional Regulation Number 5 of 2011 concerning Advertisement Tax and the Regent's Regulation of Kuantan Singingi Regency Number 46 of 2013 concerning Guidelines for the Implementation of Regional Regulation No. 5 of 2011. Obstacles faced faced in implementing this policy is that there are no workshops or technical guidance for implementers, no socialization and lack of awareness from advertising organizers.
Co-Authors Hasim As'ari