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All Journal Enrichment : Journal of Management
Dudi Anandya
Universitas Surabaya, Indonesia
Economics, Econometrics & Finance

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Factors affecting behavioral intention and use behavior on e-wallet services Hyronimus Kevin Kurniawan; Dudi Anandya
Enrichment : Journal of Management Vol. 13 No. 3 (2023): August: Management Science And Field
Publisher : Institute of Computer Science (IOCS)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35335/enrichment.v13i3.1524

Abstract

The purpose of this research is to examine the factors that influence behavioral intention and use behavior in e-wallet services (Gopay, Ovo, Dana, Shopee Pay) in Indonesia. The research model used is to develop the previous research model (UTAUT2) with the addition of price value, perceived credibility, and lifestyle compatibility variables. Questionnaires were collected from 300 e-wallet users in Indonesia, after which the data was analyzed using Structural Equation Modeling (SEM) with data processing using Analysis of Structural Moments (AMOS) software. The results of the research show that performance expectancy (PE), effort expectancy (EE), facilitating conditions (FC), price value (PV), habit (H), perceived credibility (PC), and lifestyle compatibility (LC) are proven to be significant factors influencing behavioral intention (BI), which in turn significantly predicts e-wallet use behavior (UB). Meanwhile, social influence (SI) and hedonic motivation (HM) do not significantly influence behavioral intention (BI).
Co-Authors Hyronimus Kevin Kurniawan