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All Journal JURNAL MUQODDIMAH : Jurnal Ilmu Sosial, Politik dan Hummaniora EKONOMIS : Journal of Economics and Business Jurnal Mantik Multicience Abdi Geomedisains
Iswahyudi Tejo Yuwono
Universitas Muhammadiyah Surakarta
Arts Humanities Biochemistry, Genetics & Molecular Biology Computer Science & IT Dentistry Earth & Planetary Sciences Economics, Econometrics & Finance Education Environmental Science Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Mathematics Medicine & Pharmacology Nursing Public Health Social Sciences Other

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Strategi Ekonomi Seniman Kethoprak Balekambang di Masa Pandemi Covid-19 melalui Media Baru Iswahyudi Tejo Yuwono; Huda Maulana Kurnia; Muhammad Wahyu Tri Nugroho; Magfireza Akbari
Ekonomis: Journal of Economics and Business Vol 7, No 2 (2023): September
Publisher : Universitas Batanghari Jambi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33087/ekonomis.v7i2.1115

Abstract

This paper aims to describe how the Balekambang kethoprak artists maintain their economic status and continue to work in a space that no longer exists. What kind of management strategy will be adopted so that the pot remains upright and the idealism of work is maintained. There must be a specific strategy for various sectors of human activity, especially in physical activity. This research is an empirical qualitative research, with the subjects being artists who are members of the Balekambang kethoprak artist group. Data collection techniques were observation and direct interviews with the subject on the spot. Data mining guides are management theory, as they are implemented to maintain self-life and art life. The results of the study found that the artists displayed a management approach to survive. Supporting oneself and living the arts is pursued by planning, organizing, actuating, and controlling management strategies. In the end, digital technology as a new media continues to be developed as a form of adaptation to society during a pandemic. One of the activities adapted to digital media is an art exhibition.
The power of Youtube in popular culture dissemination: the case of Bakar Production Iswahyudi Tejo Yuwono
Jurnal Mantik Vol. 7 No. 3 (2023): November: Manajemen, Teknologi Informatika dan Komunikasi (Mantik)
Publisher : Institute of Computer Science (IOCS)

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Abstract

The advancement of communication and information technology is a necessity. One of them is new media technology in the video and audio platform called Youtube. Youtube is a social media that is at the peak of its glory in today's masses. Popular culture is born from YouTube so quickly regardless of the class of society. This research aims to describe how Balekambang kethoprak artists maintain their economic status and continue to work in a space that no longer exists. New media in the YouTube platform is the vehicle for disseminating their work. The research is an empirical qualitative research, with the subjects being the artists who are members of the Balekambang kethoprak artists' forum. The data collection technique is observation and direct interviews with subjects on the spot. The guide for extracting data is management theory, as they implement it to maintain their personal lives and artistic lives. The results of the research found that the new media Youtube is an effective tool in disseminating works of art. Especially during the Covid 19 pandemic, new media helped maintain the sustainability of the artists' work, including Balekambang kethoprak artists.
Peningkatan Kapasitas Pengelola Kampung Edukasi di Desa Kembangkuning, Kabupaten Boyolali Triyono, Agus; Rahmawati, Fitri Puji; Setiawan, Wisnu; Santoso, Budi; Yuwono, Iswahyudi Tejo
Abdi Geomedisains Vol. 5, No. 2, December 2024
Publisher : Universitas Muhammadiyah Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23917/abdigeomedisains.v5i2.6707

Abstract

In the development process in the era of globalization, empowerment is a very important form of development. The institutional partner in this service is Kembangkuning Village with Kampung Edukasi as the program implementation partner. The aim of this service is to improve the quality of service from partners who have been engaged in educational tourism. The implementation method is carried out in several stages, namely: situation analysis, program planning, implementation and evaluation. The results of the activities that have been carried out show that the potential for partner development is divided into two aspects, namely educational and industrial-based tourism. Partners have experienced an increase in quality in terms of understanding efforts to provide excellent service to every visitor. The digitization aspect is carried out through the development of a website and also barcodes for each collection in the museum.
ISLAMIC RELIGIOUS CONTENT ON INSTAGRAM REELS: BETWEEN EDUCATION AND ENTERTAINMENT Iswahyudi Tejo Yuwono
INTERNATIONAL JOURNAL OF MULTI SCIENCE Vol. 5 No. 03 (2025): INTERNATIONAL JOURNAL OF MULTISCIENCE - EDITION SEPTEMBER - DECEMBER 2025
Publisher : CV KULTURA DIGITAL MEDIA

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Abstract

This study explores the phenomenon of Islamic religious content on Instagram Reels, which has rapidly gained popularity as a medium that combines education and entertainment. The rise of short video formats on social media has encouraged preachers, educators, and Muslim content creators to disseminate religious values in ways that are more accessible and engaging to younger audiences. This research aims to analyze how Instagram Reels serves as a hybrid platform where Islamic teachings are not only conveyed through didactic messages but are also packaged in creative, humorous, and entertaining forms. By employing a qualitative approach, the study observes selected Islamic Reels content and examines audience perceptions regarding the balance between its educational value and entertainment appeal. The findings suggest that while the majority of viewers appreciate the creative packaging of religious messages, there remains a tension between maintaining the authenticity of Islamic teachings and adapting them into entertaining formats. For many users, Reels become a means of quick spiritual reflection in their daily routines, yet some also express concerns about oversimplification or trivialization of religious values. This research contributes to the growing discourse on digital religion and media convergence by highlighting the dual role of Instagram Reels as both a pedagogical tool and a source of leisure. Ultimately, the study underscores the importance of balancing da’wah effectiveness with ethical responsibility in producing Islamic content within the dynamic landscape of social media
Representasi Body Shaming Terhadap Perempuan dalam Film 200 Pounds Beauty: Analisis Semiotika Roland Barthes Vivi Maya Fauni; Iswahyudi Tejo Yuwono
Jurnal Ilmiah Muqoddimah: Jurnal Ilmu Sosial, Politik dan Hummaniora Vol 10, No 3 (2026): Agustus 2026
Publisher : Universitas Muhammadiyah Tapanuli Selatan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31604/jim.v10i3.2026.1819-1829

Abstract

Penelitian ini bertujuan untuk menganalisis representasi perilaku body shaming terhadap perempuan dalam film 200 Pounds Beauty menggunakan pendekatan semiotika Roland Barthes. Film ini menampilkan bagaimana standar kecantikan yang dikonstruksi secara sosial memengaruhi cara pandang masyarakat terhadap tubuh perempuan serta berdampak pada kondisi psikologis tokoh utama. Penelitian ini menggunakan pendekatan kualitatif dengan paradigma kritis untuk mengungkap makna tersembunyi di balik tanda-tanda berupa visual, dialog, dan narasi film. Data diperoleh melalui teknik observasi terhadap enam adegan utama yang merepresentasikan perilaku body shaming, didukung dengan studi pustaka dan dokumentasi berupa tangkapan layar adegan. Analisis data dilakukan melalui tiga tahapan makna, yaitu denotasi, konotasi, dan mitos. Hasil penelitian menunjukkan bahwa film 200 Pounds Beauty merepresentasikan body shaming dalam bentuk verbal dan nonverbal yang dialami tokoh Juwita Lestari, baik di lingkungan kerja maupun dalam relasi sosial. Pada tingkat konotasi, adegan-adegan tersebut menggambarkan tekanan mental, ketidakpercayaan diri, dan perasaan tidak layak dicintai akibat dominasi standar kecantikan tertentu. Sementara itu, pada tingkat mitos, film ini mereproduksi konstruksi sosial yang menempatkan tubuh ideal sebagai syarat penerimaan dan nilai sosial perempuan
Co-Authors Agus Triyono Dwi Budi Santoso Huda Kurnia Maulana Magfireza Akbari Muhammad Wahyu Tri Nugroho Vivi Maya Fauni Wisnu Setiawan