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All Journal GANESHA: Jurnal Pengabdian Masyarakat Islamic Banking : Jurnal Pemikiran dan Pengembangan Perbankan Syariah
Dadang Wiratama
Institut Teknologi dan Bisnis Ahmad Dahlan Lamongan
Agriculture, Biological Sciences & Forestry Humanities Civil Engineering, Building, Construction & Architecture Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Engineering Social Sciences

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Dynamics of Development of Islamic Marketing Research: A Bibliometric Review Based on Scopus Data, 1998 - 2023 Roudlotul Badi'ah; Dadang Wiratama; Ika Purwanti; Muhammad Dzikri Abadi
Islamic Banking : Jurnal Pemikiran dan Pengembangan Perbankan Syariah Vol 9 No 2 (2024): Islamic Banking:Jurnal Pemikiran dan Pengembangan Perbankan Syariah - Februari 20
Publisher : Sekolah Tinggi Ekonomi dan Bisnis Syariah (STEBIS) Indo Global Mandiri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36908/isbank.v9i2.1066

Abstract

Islamic marketing is not just a trend but a global phenomenon that continues to grow. By focusing on Islamic values, product and service diversification, and the use of technology, Islamic marketing can bring positive change to the business world and Muslim society. This research analyzes publication performance, main themes, and trends in Islamic marketing literature. This research utilizes quantitative descriptive methods with a bibliometric approach. Data sources were obtained from the Scopus database and analyzed using VOSviewer and Biblioshiny software. Findings show 274 research documents on Islamic marketing in the Scopus database during the 1998-2023 period. Malaysia and the International Islamic University Malaysia are the most active in publishing this research. Many publications regarding Islamic marketing focus on the Journal of Islamic Marketing and the disciplines of Business, Management, and Accounting. Over the last 25 years, Islamic marketing research in the Scopus database has emphasized aspects of Islamic marketing among Muslim consumers. The latest research opportunities in Islamic marketing include halal markets, halal tourism, Islamic hospitality, Islamic market segmentation, and Muslim consumers.
MEMBANGUN KEPEMIMPINAN BERDAYA SAING: STRATEGI MOTIVASI, PENGAMBILAN KEPUTUSAN DAN PENGENDALIAN KONFLIK PADA PELATIHAN LKMM-TD Dadang Wiratama; M Fahmi Yusuf; M Adhitya Nugraha Pratama; M Misbakhul Khoir; Zahruddin Fanani
GANESHA: Jurnal Pengabdian Masyarakat Vol. 5 No. 1 (2025): Januari 2025
Publisher : Lembaga Penelitian dan Pengabdian kepada Masyarakat Universitas Tunas Pembangunan Surakarta (UTP)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36728/ganesha.v5i1.4538

Abstract

Penelitian ini bertujuan untuk mengeksplorasi dan menganalisis strategi yang efektif dalam membangun kepemimpinan berdaya saing melalui pendekatan motivasi, pengambilan keputusan, dan pengendalian konflik pada pelatihan Latihan Kepemimpinan dan Manajemen Mahasiswa Tingkat Dasar (LKMM-TD). Studi menggunakan pendekatan kualitatif deskriptif, penelitian ini mengidentifikasi peran strategis pelatihan dalam meningkatkan kemampuan peserta untuk memotivasi tim, mengambil keputusan secara tepat, serta mengelola konflik secara konstruktif. Hasil penelitian menunjukkan bahwa pelatihan LKMM-TD memberikan dampak positif terhadap pengembangan kepemimpinan mahasiswa. Peserta mampu menginternalisasi teori motivasi untuk mendorong kinerja individu dan tim, menguasai metode pengambilan keputusan berbasis analisis situasi, dan mempraktikkan teknik resolusi konflik untuk menciptakan hubungan kerja yang harmonis..
Co-Authors Badi'ah, Roudlotul M Adhitya Nugraha Pratama M Fahmi Yusuf M Misbakhul Khoir Purwanti, Ika Zahruddin Fanani