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All Journal Jurnal Mantik
Rismanto Rismanto
Islamic State Insitute Sultan Amai Gorontalo, Indonesia

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Competitiveness analysis of coconut commodity in gorontalo: market and product diversification review Rismanto Rismanto; Abdul Latif
Jurnal Mantik Vol. 7 No. 4 (2024): February: Manajemen, Teknologi Informatika dan Komunikasi (Mantik)
Publisher : Institute of Computer Science (IOCS)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35335/mantik.v7i4.4662

Abstract

This research delves deeply into the realm of product diversification strategies within Gorontalo Province's coconut sector, emphasizing coconuts' foundational role in the region's economy. Through an exhaustive literature review, the study dissects the key determinants influencing coconut competitiveness, encompassing evolving global market trends, intricate trade regulations, and the imperative of product innovation. Highlighting the pressing need for diversification in an increasingly competitive global landscape, the research illuminates challenges and opportunities specific to the coconut sector in Gorontalo. Such insights not only inform stakeholders but also furnish essential strategic directives for formulating robust local economic policies, ensuring the sector's sustained growth and competitiveness amidst global challenges.