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Lulu Levina
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PERANCANGAN PROTOTYPE ILUSTRASI DAN PACKAGING MUG CAKE “MINUTESBAKE” Lulu Levina; Shienny Megawati Sutanto
Jurnal Vicidi Vol. 6 No. 1 (2016): VICIDI
Publisher : Universitas Ciputra Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37715/vicidi.v6i1.1048

Abstract

Nowadays, Surabaya is famous with new inventions created in cullinary world. Therefore, people are starting to be insterested learning cooking or baking on their own. However, baking requires steps that are not easy. Minutesbake is a business focusing on culinary product, especially cakes. Unlike cakes in general, Minutesbake it’s an instant baking mix that only use microwave and cooked in a mug. The purpose of this research is to find out the amount of interests towards Minutesbake, as well as to learn target market’s needs and wants. The research method that will used are through quantitative and qualitative method.
Co-Authors Shienny Megawati Sutanto