Izza Mafruhah
Faculty of Economy and Business, Universitas Sebelas Maret, Surakarta, Indonesia

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Development of the Potential of Telang Flowers for an Empowerment-Based Herbal Market in Sumberlawang District, Sragen, Central Java Dewi Ismoyowati; Nurul Istiqomah; Izza Mafruhah
Journal of Innovation and Community Engagement Vol. 4 No. 4 (2023)
Publisher : Faculty of Smart Technology and Engineering, Universitas Kristen Maranatha, Bandung, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.28932/ice.v4i4.7486

Abstract

Developing a local resource-based potential by encouraging community involvement is the right choice to maintain environmental sustainability while providing optimal benefits for local communities. This community service aims to (1) develop the potency of the butterfly pea (telang) flower as herbal food; (2) increase the economic potential of the telang flower; (3) provide community economic empowerment; and (4) provide student involvement in MBKM. The community service was carried out by applying training and mentoring methods, involving local government partners and the community. Meanwhile, in implementing the method in the field, the community becomes the main actor in designing and analyzing their potential and problems for the purpose of creating innovative products that will provide added value and competitiveness. The result of this service is that the community understands the potential of the butterfly pea flower for example being able to create food and drink by using the flower to increase economic value and have an impact on people's welfare.
Strengthening Heritage-Based MSE Products in Supporting the Potential of Sangiran Tourism Village Dewi Ismoyowati; Izza Mafruhah; Nurul Istiqomah; Evi Garvitiani; Suryanto Suryanto
Journal of Innovation and Community Engagement Vol. 6 No. 1 (2025)
Publisher : Faculty of Smart Technology and Engineering, Universitas Kristen Maranatha, Bandung, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.28932/ice.v6i1.9669

Abstract

Sangiran Tourism Village is administratively located in Krikilan Village, Kalijambe District, Sragen Regency. The location selection is purposive because Sangiran Tourism Village is located in Sragen Regency and has abundant potential in the form of heritage and ecology tourism. Another thing that supports the choice of location is that Sangiran Tourism Village is located in the Sangiran Ancient Human Site tourist complex, which is an international-class tourism resort and has been designated as a cultural heritage site by UNESCO. It is supposed that the tourism and creative industry potential in Sangiran Tourism Village can be developed further. In that case, it is expected that it will be able to improve the welfare and economy of the community, especially in Krikilan Village. The main problems in the Sangiran tourism village community are: a) There needs to be an introduction to science and technology related to the procurement of souvenirs that can be the mainstay of the region. b) There is no science and technology related to making souvenir designs that can arouse their creativity c) Types of souvenirs that are not in demand by visitors and relatively expensive in prices d) Marketing that still needs to be more extensive to increase sellers' income. This triggered the service team to analyze the situation faced by the Sangiran community so as to find a point of discovery to hold training and assistance in making souvenirs. Community service in the context of community empowerment in Sangiran Tourism Village was carried out with the following objectives: a) Providing insight into souvenirs, including making models, b) introducing and providing training on designing alternative souvenirs, especially those that are typical of the Sangiran area. c) Assisting in making designs and models d) Assisting in the marketing of souvenirs that have been successfully produced.