Imsar Imsar
State Islamic University of North Sumatra

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EMPLOYEE PERFORMANCE IN AN EFFORT TO IMPROVE QUALITY AND EFFICIENCY IN PPKS MARIHAT Riska Devi; Imsar Imsar
Jurnal Manajemen Vol 11 No 4 (2023): Jurnal Manajemen
Publisher : Program Studi Manajemen Fakultas Ekonomi Universitas Palembang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36546/jm.v11i4.970

Abstract

The aim and benefit of the research as a result of the internship carried out by the author is so that PPKS Marihat can understand how employee performance can be improved to achieve increased quality and efficiency in PPKS operations. The research method used in this research is qualitative research. The questionnaire used in this research is an open questionnaire where the answers are filled in by employees divided into 10 people so that they get in-depth information. The sample data source used was purposive sampling. The results of this research show that employees who show better performance tend to provide services that are more responsive, accurate and in line with customer needs. High-performing employees also tend to be able to complete tasks more efficiently, reduce turnaround time, and minimize waste of resources.
MARKETING STRATEGY FOR INDONESIAN PALM OIL PRODUCTS IN ISLAMIC ECONOMIC PERSPECTIVE IN PPKS MARIHAT Riski Ardila; Imsar Imsar
Jurnal Manajemen Vol 11 No 4 (2023): Jurnal Manajemen
Publisher : Program Studi Manajemen Fakultas Ekonomi Universitas Palembang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36546/jm.v11i4.1013

Abstract

This research aims to determine the sales strategy for palm oil products from an Islamic Economics perspective. The integration of conventional marketing into sharia principles refers to efforts to combine conventional marketing strategies with Islamic economic perspectives. In collecting data, this type of research uses qualitative research with subjective strategies using library or literature study methods, especially information gathering methods by understanding and focusing on speculation from various related articles as well as interviews and observations. The results of this research show that by implementing a sales strategy that adheres to the principles of Islamic economics, a business will be able to build a strong image and gain consumer trust and not harm consumers and become a sin for producers.
Influence of Capital, Business Duration, Education Level, and Gender on Business Income Refi Mariska; Imsar Imsar; Budi Dharma
Jurnal Kewirausahaan dan Bisnis Vol 29, No 1 (2024): June
Publisher : Universitas Sebelas Maret

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20961/jkb.v29i1.88264

Abstract

Income refers to the total sum of money that a family or individual receives monthly in exchange for services; it can also be defined as the profitability of a business. Understanding company income is crucial for business owners who want to track financial performance. This study examines the impact of capital, business duration, gender, and educational attainment on the revenue generated by businesses in Sukasari Village, Pegajahan District, Serdang Bedagai Regency. The research employs a quantitative method, utilizing questionnaires and interviews for data collection. A sample of sixty respondents was analyzed using path analysis, with data processed through the SmartPLS program. The results indicated that capital, length of operation, education level positively and significantly impacted income, whereas gender did not. This suggests that gender is not a reliable predictor of a company's income, and no evidence of gender bias was found in the data. However, capital, business duration, education level, and gender collectively positively and significantly affected company income. The findings suggest that strategies to enhance business income should focus on increasing capital investment and ensuring operational sustainability, education level as these factors are more critical to profitability than demographic variables.Keywords: business income; capital investment; education impact; gender