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All Journal Jurnal Scientia Jurnal Stagflasi : Ekonomi, Manajemen dan Akuntansi
Agtovia Frimayasa
Universitas Dian Nusantara, Jakarta
Economics, Econometrics & Finance Education Mathematics

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The Influence Of Market Orientation And Innovation On Business Performance In MSMEes Through Competitive Advantage Siti Nuryati; Agtovia Frimayasa; Zaenal Arief
Jurnal Scientia Vol. 13 No. 01 (2024): Education, Sosial science and Planning technique, 2024
Publisher : Sean Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58471/scientia.v13i01.2166

Abstract

This research aims to analyze the influence of market orientation and innovation on business performance in Micro, Small, and Medium Enterprises (MSMEs) through competitive advantage. Market orientation is a strategic approach prioritizes customer needs and preferences in business activities. On the other hand, innovation is the process of creating and implementing new ideas to create significant value. This study uses a quantitative approach by collecting primary data through questionnaires distributed to MSME owners or managers. The research sample was taken randomly from the MSME population operating in different sectors. Regression analysis examines the relationship between market orientation, innovation, competitive advantage, and business performance. This explanatory research type uses hypothesis testing to explain causal relationships between variables. One hundred respondents from MSMEs were the samples in this research. Using a technique known as non-probability sampling. T and Sobel tests are used to test hypotheses. Partial Least Square (PLS) was used for data analysis, and SmartPLS 3.0 software was used to assist the research. The findings from this research provide an important contribution for MSME owners or managers in understanding the importance of market orientation and innovation as determining factors of competitive advantage and business performance. In increasingly fierce competition, MSMEs must focus on customers, adopt innovative approaches, and utilize competitive advantages to achieve long-term success.
Influence Of Leadership, Work Discipline, And Training On Employee Performance Pt. Bevos Prima Center Jakarta Sriayu Lumban Gaol; Agtovia Frimayasa
Jurnal Stagflasi : Ekonomi, Manajemen dan Akuntansi Vol. 1 No. 02 (2023): Jurnal Stagflasi : Ekonomi, Manajemen dan Akuntansi, Edition October 2023
Publisher : Sean Institute

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Abstract

his study aims to be able to see leadership, work discipline and training on improving employee performance at PT. Bevos Prima Center, West Jakarta. This research is descriptive quantitative. Sampling of 50 people from a total of all employees at PT. Bevos Prima Center. The independent variables include leadership (X1), work discipline (X2), and training (X3), while the dependent variable is employee performance (Y). The research data was analyzed using multiple linear regression testing. The results of his research prove that Leadership, Work Discipline, and Training all significantly influence the performance of partial and simultaneous employees at PT. Bevos Prima Center Jakarta.
Analysis Of The Influence Of Profitability, Leverage And Liquidity On Company Value (Case Study on the listed Food and Beverage Industry Sub-Sector on the Indonesia Stock Exchange for the period 2018-2022) Dian Setia Rini; Agtovia Frimayasa
Jurnal Stagflasi : Ekonomi, Manajemen dan Akuntansi Vol. 1 No. 02 (2023): Jurnal Stagflasi : Ekonomi, Manajemen dan Akuntansi, Edition October 2023
Publisher : Sean Institute

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Abstract

This study aims to examine the factors that influence firm value. There are several factors used, including profitability, leverage, liquidity. The purpose of this study was to test empirically whether profitability, leverage, liquidity influence firm value in food and beverage sub-sector companies listed on the Indonesia Stock Exchange. The study experienced a fluctuating phenomenon in food and beverage sub-sector companies listed on the IDX in 2018-2022. The population used as the research object is 26 food and beverage sub-sector companies listed on the Indonesia Stock Exchange in the 2018-2022 period. The determination of the research sample used the purposive sampling method and obtained a sample of 9 food and beverage sub-sector companies based on certain criteria. The results show that profitability has an effect on firm value, leverage and liquidity have no significant effect on firm value. In this study there are still many limitations and shortcomings, namely, the effect of the independent variable on the dependent is only able to explain 64.4%, so it is necessary to add other independent variables.
Co-Authors Dian Setia Rini Siti Nuryati Sriayu Lumban Gaol Zaenal Arief