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All Journal Jurnal Visi Manajemen (JVM) Jurnal Manuhara: Pusat Penelitian Ilmu Manajemen Dan Bisnis
Harry Saptarianto
Universitas Bangka Belitung
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance

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Kewirausahaan di Era Digital Meningkatkan Kinerja Wirausaha Melalui Manajemen SDM di Era Digitalisasi Harry Saptarianto; Anwar Yusuf Lubis; Veronica Ruth Rohani Siburian
Jurnal Visi Manajemen Vol. 11 No. 2 (2025): Mei : Jurnal Visi Manajemen
Publisher : Sekolah Tinggi Ilmu Ekonomi Pariwisata Indonesia Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56910/jvm.v11i2.528

Abstract

In the ever-evolving digital era, entrepreneurship is required to adapt quickly to technological changes and market needs. The digitalization era provides both opportunities and challenges, especially in managing human resources (HR). The research method used is the literature review method, by evaluating and analyzing journals, e-books, and research that has been done before and is relevant to this research. Effective human resource (HR) management plays an important role in improving entrepreneurial performance with digitalization. Companies that are responsive to market needs can adopt HR technologies such as cloud-based management systems and data analytics. To conduct digital entrepreneurship, companies can take the right strategies, such as conducting market research, building strong digital branding, conducting promotions, and conducting regular analysis and evaluation.
Menghadapi Tantangan Era Digital, Strategi Integrasi Media Sosial, Literasi Digital dan Inovasi Bisnis Harry Saptarianto; Shelvi Deviani; Syamas Isti Anah; Indah Noviyanti
Jurnal Manuhara : Pusat Penelitian Ilmu Manajemen dan Bisnis Vol. 2 No. 3 (2024): Juli : Jurnal Manuhara : Pusat Penelitian Ilmu Manajemen dan Bisnis
Publisher : Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/manuhara.v2i3.955

Abstract

The digital era is an era where an era experiences rapid progress that leads to digital. This era is characterized by fast and easy access to information. Technology that is developing more rapidly has brought many significant changes. This research uses the literature review method. Literature review is a description of theories, findings, other research materials obtained by analyzing the results of publications such as books, research articles or others related to research questions that have been prepared previously. Facing the challenges of the digital era requires several strategies such as social media integration strategies, digital literacy and business innovation. Business people are expected to be able to evaluate technology which is increasingly developing rapidly. They can't just rely on offline business. The development of the digital era has had a significant influence on every aspect of life. What is felt is the ease of access to information which is driven by the development of technology, making it easier for every human activity in various fields including education, trade and health.
Co-Authors Anwar Yusuf Lubis Indah Noviyanti Shelvi Deviani Syamas Isti Anah Veronica Ruth Rohani Siburian