Siti Rabiah Magfiroh
Institut Agama Islam Tazkia

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Sharia Fintech Service Adoption Among Cooperative and Non-Cooperative Users in Jakarta and West Java: An Empirical Tam Study Siti Rabiah Magfiroh; Wiku Suryomurti
International Journal of Economics Development Research (IJEDR) Vol. 4 No. 4 (2023): International Journal of Economics Development Research (IJEDR)
Publisher : Yayasan Riset dan Pengembangan Intelektual

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37385/ijedr.v5i2.5307

Abstract

This study examines the factors influencing the adoption of Sharia FinTech among cooperative and non-cooperative users that can help them provide better and more efficient services. Moreover, this research uses the Technology Acceptance Model (TAM) method that has been modified using quantitative analysis by distributing online questionnaires with a total of 154 respondents in the DKI Jakarta and West Java provinces. Data processing and hypothesis testing were conducted using the Structural Equation Model (SEM) which showed that variables PU, PUE, TRU, BI, and PR have a significant impact on ATT. Meanwhile, BI, PR, and UI have been proven to influence TRU, PUE has been proven to influence PU, and ATT has been proven to influence INT. Additionally, GS and UI do not affect ATT, and PR does not affect TRU for users' adoption of Sharia FinTech services. This study contributes to the literature on Sharia FinTech service adoption by providing a more comprehensive view of user attitude determinants by combining trust in FinTech services with TAM.