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All Journal Jurnal Bisnis dan Manajemen West Science West Science Interdisciplinary Studies
Chairul Hakim
Universitas Mohammad Husni Thamrin Jakarta
Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Social Sciences

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The Effect of Business Mentoring, Business Model Innovation, and Social Media Use on Entrepreneurial Performance in Bogor Chairul Hakim; Tera Lesmana; Supriandi Supriandi
West Science Interdisciplinary Studies Vol. 2 No. 06 (2024): West Science Interdisciplinary Studies
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/wsis.v2i06.1028

Abstract

Keywords: This research investigates the impact of business mentoring, business model innovation, and social media use on the entrepreneurial performance of small and medium enterprises (SMEs) in Bogor. Utilizing a quantitative approach, data were collected through surveys administered to 200 SMEs operating in various sectors. The study employs multiple regression analysis to assess the relationships between the independent variables (business mentoring, business model innovation, and social media use) and the dependent variable (entrepreneurial performance). The findings reveal that all three factors significantly and positively influence entrepreneurial performance. Business mentoring provides essential guidance and support, fostering skill development and strategic planning. Business model innovation encourages adaptability and competitiveness, leading to enhanced business outcomes. Social media use offers effective marketing channels and customer engagement, further driving business success. These insights underline the importance of comprehensive support systems for entrepreneurs, suggesting that policies promoting mentorship programs, innovation practices, and digital literacy can substantially benefit the SME sector in Bogor.
Rehumanisasi Manajemen SDM: Perspektif Psikologi Humanistik dan Filsafat Eksistensial Dalam Era Otomatisasi Chairul Hakim; M Syamsul Arif
Jurnal Bisnis dan Manajemen West Science Vol 4 No 04 (2025): Jurnal Bisnis dan Manajemen West Science
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/jbmws.v4i04.2824

Abstract

Penelitian ini bertujuan mengeksplorasi konsep rehumanisasi manajemen sumber daya manusia (SDM) dalam konteks otomatisasi dan digitalisasi kerja yang semakin masif. Dengan menggunakan pendekatan kualitatif eksploratif berbasis studi pustaka dan analisis hermeneutik-filosofis, penelitian ini mengintegrasikan teori psikologi humanistik (Maslow, Rogers) dan filsafat eksistensial (Sartre, Frankl) untuk merumuskan kerangka konseptual yang mampu menjawab tantangan dehumanisasi akibat penetrasi teknologi. Hasil analisis menunjukkan bahwa otomatisasi tidak hanya menimbulkan risiko krisis makna kerja dan keterasingan, tetapi juga membuka peluang untuk merancang strategi rehumanisasi melalui tiga pilar utama: meaningful work, authentic relations, dan existential growth. Temuan ini menegaskan perlunya paradigma baru dalam manajemen SDM, yaitu human-centered HR technology dan praktik berbasis nilai yang mendukung aktualisasi diri serta kebermaknaan karyawan. Penelitian ini berkontribusi secara teoretis dalam memperkaya literatur interdisipliner, sekaligus memberikan implikasi praktis bagi organisasi untuk menyeimbangkan efisiensi teknologi dengan kesejahteraan manusia. Namun, penelitian ini masih bersifat konseptual sehingga diperlukan riset empiris lanjutan guna menguji validitas model rehumanisasi yang ditawarkan.
Co-Authors M Syamsul Arif Supriandi Supriandi Tera Lesmana