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All Journal Jurnal Ekuilnomi
Dian G Purba
Fakultas Ekonomi, Universitas Simalungun, Pematangsiantar
Economics, Econometrics & Finance

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Analisis Pengaruh Modal, Volume Penjualan, dan Harga terhadap Pendapatan Pengecer Jeruk di Kota Pematang Siantar Pawer Darasa Panjaitan; Dian G Purba; Nanang Nainggolan
Jurnal Ekuilnomi Vol. 6 No. 1 (2024): Ekuilnomi Vol 6(1) Feb 2024
Publisher : Program Studi Ekonomi Pembangunan Fakultas Ekononomi Universitas Simalungun

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36985/6236kj29

Abstract

The aim of this research is to analyze the influence of capital, sales volume, and price on the income of orange retailers in Pematang Siantar City. The research period starts from January 2023-April 2023. The type of research used is a quantitative method with multiple linear analysis techniques. The research data is primary data and secondary data collected through questionnaires, interviews, and observations of 30 orange retailers in Pematang Siantar City. The results of the research show that the Fcount value is 17.777 > ftable 8.626 with a significance value of 0.000 < 0.05, which means that capital, sales volume, and price have a simultaneous influence on the income of orange retailers in Pematang Siantar City.
Co-Authors Nanang Nainggolan Pawer Darasa Panjaitan