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All Journal Jurnal Informatika dan Rekayasa Perangkat Lunak
Muhamad Jihad Andiana
STMIK IKMI CIREBON
Computer Science & IT

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Analisis Sentimen Review Hotel Menggunakan Metode Naïve Bayes pada Hotel di Wilayah Kota Cirebon Muhamad Jihad Andiana; Martanto Martanto; Umi Hayati
Jurnal Informatika dan Rekayasa Perangkat Lunak Vol 6, No 1 (2024): Maret
Publisher : Universitas Wahid Hasyim

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36499/jinrpl.v6i1.10312

Abstract

Cirebon, a city in West Java, Indonesia, is known for its various tourist attractions, including culinary and historical sites. However, finding the right accommodation can be a challenge. To address this issue, a study has analyzed 875 hotel reviews in Cirebon from Google Maps, using the Naive Bayes method and the TF-IDF algorithm. The aim of this study is to help tourists get a better picture in choosing a hotel. The results show that this algorithm successfully achieved an accuracy of 90.52% in identifying whether the review was positive or negative. Even without the use of the SMOTE operator, the accuracy remains high, at 75.66%. So, this study provides a data-based solution for choosing a hotel in Cirebon.
Co-Authors Martanto . Umi Hayati