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All Journal ASEAN Journal on Hospitality and Tourism
Anuja Lokeshwara
SLIIT
Humanities Engineering Social Sciences

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Tantalizing Flavors of Sri Lanka: Unraveling Tourist Perceptions of Sri Lankan Food Culture Anuja Lokeshwara; Gayan Chathuranga Bandara; Chalani Lakshitha Kuruppu
ASEAN Journal on Hospitality and Tourism Vol. 21 No. 3 (2023):
Publisher : Centre For Tourism Planning and Development

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.5614/ajht.2023.21.3.04

Abstract

This research paper explores the perception of tourists regarding Sri Lankan food and its potential for culinary tourism. Sri Lanka, known for its unique flavors and culinary traditions, has a rich gastronomy that remains largely untapped in terms of culinary tourism. The study aims to gain insights into tourists' experiences, preferences, and overall perceptions of Sri Lankan cuisine. The literature review examines the importance of food flavor in shaping tourist satisfaction and its role in gastro tourism worldwide. It also explores the fusion of tradition and gastro tourism in different countries and perceptions towards traditional food experiences. Tourists' expectations and the overall culinary experience are also discussed, highlighting the significance of food in shaping their perception of a destination. The study adopted a qualitative approach and word cloud and thematic analysis were conducted in data analysis. The findings reveal tourists' perceptions of Sri Lankan food, emphasizing its flavors, authenticity, and ability to surpass expectations. Based on these perceptions, recommendations are provided to promote and enhance the gastronomic offerings of Sri Lanka, including culinary promotions, preservation of authenticity, and collaborative partnerships. The conclusion summarizes the themes that emerged from the study and emphasizes the importance of understanding tourists' perceptions to promote culinary tourism and enhance visitor experiences in Sri Lanka. Overall, this research contributes valuable insights to the development of culinary tourism in Sri Lanka and showcases the potential of Sri Lankan cuisine as a captivating and immersive culinary experience for tourists.  
Socio-Economic Factors and Tourism – Impact Analysis using Indicator Approach Anuja Lokeshwara; Nagalingam Nagendrakumar; Karanasuriya Ragalage Ganguli Thamodya Jayasuriya; Hewissa Gamage Anuradha Malith Ravisara; Matheesha Jeewantha Weerawickrama; Madawala Gamage Dhanushka Madushan
ASEAN Journal on Hospitality and Tourism Vol. 21 No. 1 (2023):
Publisher : Centre For Tourism Planning and Development

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.5614/ajht.2023.21.1.01

Abstract

The study uses an indicator approach to assess the socioeconomic impact on tourism in developing countries, using Sri Lanka as a case. Tourism is a flourishing sector in Sri Lanka that was affected by different aspects such as pandemics, terrorism, and economic, social, and political instabilities. Though the effects of these events have been studied separately, studies done to assess the socio-economic impact of tourism in Sri Lanka using an indicator approach are scarce; hence the study aims to fill this prevailing knowledge gap. Based on data availability, the study uses secondary data from Sri Lanka Tourism Development Authority and Central Bank reports of Sri Lanka from 2010 to 2019. The socio-economic impact of tourism is measured using integral indicators calculated using the coefficients and weights of the data collected. The study concludes that tourism in Sri Lanka has had a positive socioeconomic impact and has increased continuously since 2010 except in 2019, due to the aftermath of the Easter Sunday attacks in April 2019. This study indeed provides a stepping stone to study the Sri Lankan Tourism Sector which is currently going through political and economic turmoil.
Co-Authors Chalani Lakshitha Kuruppu Gayan Chathuranga Bandara Hewissa Gamage Anuradha Malith Ravisara Karanasuriya Ragalage Ganguli Thamodya Jayasuriya Madawala Gamage Dhanushka Madushan Matheesha Jeewantha Weerawickrama Nagalingam Nagendrakumar