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All Journal Jurnal Ilmiah Edunomika (JIE)
Ramdhan Kurniawan
Universitas Terbuka, Indonesia
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education

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SLUM TOURISM VS PESONA INDONESIA (Comparative Study of Tourism Promotion Concepts in Indonesia and Effectiveness Theory) Haidi Hajar Widagdo; Yang Gusti Feriyanti; Indriani Indriani; Ramdhan Kurniawan; Tono Mahmudin
JURNAL ILMIAH EDUNOMIKA Vol 8, No 1 (2024): EDUNOMIKA
Publisher : ITB AAS Indonesia Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jie.v8i1.11747

Abstract

Abstract Pesona Indonesia and Slum Tourism are two different branding concepts and have different tourist branding goals. Therefore, this research aims to analyze and compare the two tourism branding concepts and add effectiveness theory. This research is qualitative research with an exploratory approach. The data used in this research is secondary data that researchers obtained from books, scientific articles, credible websites, and a number of other sources that are commonly used in every research. These data were analyzed using the stages of data collection, data selection, data reduction, and drawing conclusions. The results of this research show that first The Indonesian tourism branding concept "Pesona Indonesia" aims to show the beautiful and charming face of Indonesia's nature. Meanwhile, on the contrary, the tourism branding concept using "Slum Tourism" offers the face of slum Indonesian settlements transformed into beautiful, neat and charming tourist attractions. Seccond, From the results of the comparative study carried out, the concepts of "Pesona Indonesia" and "Slum Tourism" have a number of striking differences, especially in the form of tourism that is branded and the typical tourists who are the targets of the two concepts. Last, based on the study of effectiveness theory, the researcher concludes that in order for the tourism branding concept to be more effective, the Ministry of Tourism and Creative Economy should marry/acculturate/integrate the two concepts so that they can work side by side. Keywords : Pesona Indonesia, Slum Tourism, Effectivenss Theory, Comparative Study.
PENGARUH KESELAMATAN KERJA, KOMPENSASI, LINGKUNGAN KERJA, TERHADAP TURNOVER INTENTION KARYAWAN HOTEL DI BALI Ramdhan Kurniawan; I Wayan Pantiyasa; I Wayan Eka Sudarmawan; Ni Wayan Rena Mariani; Laula Dwi Marthika
JURNAL ILMIAH EDUNOMIKA Vol 7, No 2 (2023): EDUNOMIKA
Publisher : ITB AAS Indonesia Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jie.v7i2.9618

Abstract

The incidence of high turnover in a company will have a negative impact, namely the instability and uncertainty of the workforce and personnel costs that become larger. Turnover can be caused by various factors, in this study will focus on the influence of work safety, compensation, work environment. Samples were taken as many as 98 respondents from all hotel employees in the Province of Bali. The sample is determined by simple random sampling technique. Data was collected using a questionnaire instrument. The data analysis technique used is the linear regression method using the SPSS application. The results obtained from this study note that all variables have an influence on turnover intention. Occupational safety has a positive and significant effect on turnover intention with a value of 0.000
Co-Authors Feriyanti, Yang Gusti Haidi Hajar Widagdo Indriani Indriani Laula Dwi Marthika Mahmudin, Tono Ni Wayan Rena Mariani Pantiyasa, I Wayan Sudarmawan, I Wayan Eka