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All Journal Jurnal Ilmiah Edunomika (JIE) Jurnal Sipakatau Indonesian Journal of Business and Entrepreneurship Research
Ramdhan Kurniawan
Universitas Terbuka, Indonesia
Religion Arts Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Engineering Environmental Science Health Professions Law, Crime, Criminology & Criminal Justice Library & Information Science Mathematics Nursing Physics Social Sciences Veterinary Other

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SLUM TOURISM VS PESONA INDONESIA (Comparative Study of Tourism Promotion Concepts in Indonesia and Effectiveness Theory) Haidi Hajar Widagdo; Yang Gusti Feriyanti; Indriani Indriani; Ramdhan Kurniawan; Tono Mahmudin
JURNAL ILMIAH EDUNOMIKA Vol 8, No 1 (2024): EDUNOMIKA
Publisher : ITB AAS Indonesia Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jie.v8i1.11747

Abstract

Abstract Pesona Indonesia and Slum Tourism are two different branding concepts and have different tourist branding goals. Therefore, this research aims to analyze and compare the two tourism branding concepts and add effectiveness theory. This research is qualitative research with an exploratory approach. The data used in this research is secondary data that researchers obtained from books, scientific articles, credible websites, and a number of other sources that are commonly used in every research. These data were analyzed using the stages of data collection, data selection, data reduction, and drawing conclusions. The results of this research show that first The Indonesian tourism branding concept "Pesona Indonesia" aims to show the beautiful and charming face of Indonesia's nature. Meanwhile, on the contrary, the tourism branding concept using "Slum Tourism" offers the face of slum Indonesian settlements transformed into beautiful, neat and charming tourist attractions. Seccond, From the results of the comparative study carried out, the concepts of "Pesona Indonesia" and "Slum Tourism" have a number of striking differences, especially in the form of tourism that is branded and the typical tourists who are the targets of the two concepts. Last, based on the study of effectiveness theory, the researcher concludes that in order for the tourism branding concept to be more effective, the Ministry of Tourism and Creative Economy should marry/acculturate/integrate the two concepts so that they can work side by side. Keywords : Pesona Indonesia, Slum Tourism, Effectivenss Theory, Comparative Study.
PENGARUH KESELAMATAN KERJA, KOMPENSASI, LINGKUNGAN KERJA, TERHADAP TURNOVER INTENTION KARYAWAN HOTEL DI BALI Ramdhan Kurniawan; I Wayan Pantiyasa; I Wayan Eka Sudarmawan; Ni Wayan Rena Mariani; Laula Dwi Marthika
JURNAL ILMIAH EDUNOMIKA Vol 7, No 2 (2023): EDUNOMIKA
Publisher : ITB AAS Indonesia Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jie.v7i2.9618

Abstract

The incidence of high turnover in a company will have a negative impact, namely the instability and uncertainty of the workforce and personnel costs that become larger. Turnover can be caused by various factors, in this study will focus on the influence of work safety, compensation, work environment. Samples were taken as many as 98 respondents from all hotel employees in the Province of Bali. The sample is determined by simple random sampling technique. Data was collected using a questionnaire instrument. The data analysis technique used is the linear regression method using the SPSS application. The results obtained from this study note that all variables have an influence on turnover intention. Occupational safety has a positive and significant effect on turnover intention with a value of 0.000
Impact of Technological Innovation on Productivity and Competitiveness of the Culinary Industry Ramdhan Kurniawan; Andi Naila Quin Azisah Alisyahbana; Soussou Raharimalala; Maria Reski; Enzel D. S. Situmorang; Nurul Fadilla
Indonesian Journal of Business and Entrepreneurship Research Vol. 2 No. 3 (2024): Vol. 2, No. 3, September 2024: Indonesian Journal of Business and Entrepreneurs
Publisher : Department of Business and Entrepreneurship, Faculty of Economics and Business, Universitas Negeri Makassar

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Abstract

This study analyzes the impact of technological innovation on productivity and competitiveness within the bread industry, focusing on a case study of Usaha Roti Gembong Gembul in Makassar. A descriptive qualitative approach was employed, using data collected through in-depth interviews, direct observations, and relevant document analysis. The research provides a comprehensive examination of how new technologies are integrated into various operational aspects, including production processes, inventory management, and marketing strategies. The findings offer practical insights for industry players, highlighting the importance of adopting and utilizing technology to enhance operational efficiency and competitiveness. Respondents generally expressed positive perceptions regarding the availability, accessibility, and efficiency of the technology implemented. Furthermore, high levels of satisfaction were noted concerning product quality and decision-making processes, especially in managing risks and uncertainties. These findings underscore the critical role of technological innovation in boosting both productivity and competitiveness in the bread industry.
Sustainable Tourism Destination Management Strategy: Improving Service Quality and Visitor Satisfaction Ramdhan Kurniawan; Faridah Iriani; Minrohayati Minrohayati
Jurnal Sipakatau: Inovasi Pengabdian Masyarakat Vol. 2 No. 1 (2024): Jurnal Sipakatau
Publisher : PT. Global Research Collaboration

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61220/jsipakatau.v1i6.2448

Abstract

Taman Kota 1 BSD is one of the green open spaces that has great potential to be developed as a sustainable tourism destination. This article discusses sustainable management efforts at Taman Kota 1 BSD which include improving the quality of facilities, empowering local communities, and applying digital technology for promotion and management. Through service activities that actively involve the community, there is a significant increase in key indicators such as visitor satisfaction, community participation, and environmental awareness. Survey results show that facility and service improvements, community training, and the use of digital technology have successfully improved the quality of this tourist destination. In addition, waste management and environmental education programs also contribute to environmental sustainability. With a holistic strategic approach, Taman Kota 1 BSD is expected to continue to be a model of a sustainable tourist destination that provides economic, social, and environmental benefits to the surrounding community.
Co-Authors Andi Naila Quin Azisah Alisyahbana Enzel D. S. Situmorang Faridah Iriani Feriyanti, Yang Gusti Haidi Hajar Widagdo Indriani Indriani Laula Dwi Marthika Mahmudin, Tono Maria Reski Minrohayati . Ni Wayan Rena Mariani Nurul Fadilla Pantiyasa, I Wayan Soussou Raharimalala Sudarmawan, I Wayan Eka