Rayyan Sugangga
Universitas Negeri Malang

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A Systematic Literature Review of the Digital Orientation of MSMEs Rayyan Sugangga; Sudarmiatin Sudarmiatin; Ludi Wishnu Wardana
International Journal of Economics and Management Research Vol. 2 No. 3 (2023): December : International Journal of Economics and Management Research
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/ijemr.v2i3.137

Abstract

. Digital orientation is included in the important capabilities that need to be possessed for the development of MSMEs. This needs to be supported by a focus on digital strategies to answer obstacles such as the lack of digital orientation and the lack of human resource capabilities to utilize information technology. This research uses a Systematic Literature Review approach, to answer about the concept of digital orientation, the development of research related to digital orientation and topics or variables related to digital orientation. The results found that research on the topic of digital orientation has only accelerated in 2020 and indeed digital orientation has an influence on MSME business processes.