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All Journal Jurnal MD Journal of Islamic Economics and Finance
Nugraha, Aditya Agung
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Religion Decision Sciences, Operations Research & Management Economics, Econometrics & Finance

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EFEKTIVITAS DAN DAMPAK PROGRAM BANTUAN PRODUKTIF USAHA MIKRO (BPUM): UPAYA PENINGKATAN PRODUKTIVITAS UMKM PEKALONGAN Gunawan, Ade; Nugraha, Aditya Agung
JURNAL MANAJEMEN DAKWAH Vol. 9 No. 2 (2023)
Publisher : UIN Sunan Kalijaga

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14421/jmd.2023.92.05

Abstract

The effectiveness of the BPUM program can seen from the inputs, processes, and outputs of MSMEs. Whether the BPUM program can also have impact on the productivity of MSMEs. This research is a type of descriptive research will describe symptoms, events or facts accurately and systematically related to the nature of the population. The approach used is qualitative. Qualitative research is conducted through natural observation, namely seeing, observing, and analyzing a problem, then examined in depth without statistical testing. The results of the study stated that BPUM had a positive impact on the productivity of MSMEs after the Covid-19 pandemic. Many business actors can rebuild businesses that are almost bankrupt, and can used as additional capital for business development. However, BPUM is not yet considered 100% effective because of weak supervision so that there are still misdirected funds. The BPUM program when viewed from inputs, processes, and outputs in several MSMEs in the Pekalongan Prefecture has a level of effectiveness with a percentage of fifty-fifty. The distribution of BPUM funds has a positive impact on the productivity level of MSMEs. BPUM funds are used as additional business capital, so that businesses can be developed and maintained by their respective owners.
Pengaruh Keragaman Produk, Kewajaran Harga, dan Servicescape terhadap Kepuasan Konsumen di Warmindo Triasta Kecamatan Bojong Kabupaten Pekalongan Aprilia, Nur Aisyah; Nugraha, Aditya Agung
Journal Of Islamic Economics And Finance Vol 3 No 2 (2023): Vol. 3 No. 2 (2023)
Publisher : UIN K.H. ABDURRAHMAN WAHID PEKALONGAN

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.28918/jief.v3i2.1762

Abstract

The culinary business is one of the business fields that is experiencing very tight competition. This is because many human ideas are increasingly innovative and creative, but the presence of rivalry in the business world is something that cannot be eliminated. One type of business that faces very tight competition is Warmindo. The aim of this research is to determine the influence of product diversity, price fairness and servicescape on consumer satisfaction in Warmindo Triasta, Bojong District, Pekalongan Regency. This research is a type of quantitative research. The data collection method in this research is a questionnaire method using a sample of 100 respondents. The sampling technique uses the accidental sampling method. This research uses a multiple linear regression test data analysis method with the help of SPSS 26. The research results show that partially product diversity, price fairness and servicescape have a positive and significant effect on consumer satisfaction in Warmindo Triasta, Bojong District, Pekalongan Regency. Then simultaneously, product diversity, price fairness and servicescape also influence consumer satisfaction at Warmindo Triasta, Bojong District, Pekalongan Regency.
Co-Authors Ade Gunawan Aprilia, Nur Aisyah