Article Per Year (5 Year)
p-Index From 2020 - 2025
0.659
P-Index
This Author published in this journals
All Journal ProBank: Jurnal Ekonomi dan Perbankan Jurnal Kewirausahaan Bukit Pengharapan Mount Hope Global Economic Journal
Retto Djong, Alexander Mario
Unknown Affiliation
Economics, Econometrics & Finance

Published : 3 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 3 Documents
Search

 1 
ANALYSIS OF THE ROLE OF THE DIRECTORATE GENERAL OF CUSTOMS AND EXCISE IN SUBCONTRACT APPROVAL SERVICES IN BONDED AREAS DURING THE PANDEMIC IN ORDER TO IMPLEMENT THE PROGRAM NATIONAL ECONOMIC RECOVERY Retto Djong, Alexander Mario
Mount Hope Economic Global Journal Vol. 1 No. 2 (2023)
Publisher : Institut Teknologi dan Bisnis Kristen Bukit Pengharapan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61696/mega.v1i1.124

Abstract

The author conducts an analysis of the role of the Yogyakarta Customs and Excise Supervision and Services Office of Type B, Yogyakarta in subcontract approval services in Bonded Zones during the pandemic to implement the National Economic Recovery program. The method used by the author is a descriptive qualitative approach using literature and field observation methods. From the research results, it was concluded that KPPBC TMP B Yogyakarta has had innovations in providing subcontract approval services during this pandemic. However, it is hoped that the application that has been used will not burden business actors too much. So that in the future improvements must continue to be made by KPPBC TMP B Yogyakarta so that business actors will be more motivated in running their businesses and increase the value of exports which will be directly proportional to National Economic Recovery
ANALISIS BISNIS MODEL CANVAS PADA CAFE CLEGUK: STEAK & SHAKE TAWANGMANGU Retto Djong, Alexander Mario
Jurnal Kewirausahaan Bukit Pengharapan Vol. 4 No. 1 (2024): Periode Mei
Publisher : Institut Teknologi dan Bisnis Kristen Bukit Pengharapan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61696/juwira.v3i1.384

Abstract

This research aims to develop a business model on Cafe Cleguk: Steak & Shake Tawangmangu using Canvas Business Model evaluation starting from the identification process then continued with SWOT analysis of 9 Business Model Canvas elements. Qualitative descriptive analysis is this research method with data collection techniques using semi-structured interviews. The results of the analysis show that there are some elements of the business model that can be developed even better. Cafe Cleguk has a clear proposition value, that is, by providing a dish of quality food service products at a friendly price. But in the growing competition among tourist sites Tawangmangu wants a cafe or restaurant to look for alternative ways in developing its business model so that it can continue to be an option. 24-hour open cafe and after-sales service can be provided to customers. Similarly, it is necessary to use technological aspects of order ordering systems such as using Gofood, Grabfood or WA business applications as well as maximizing social media. On-site orders can also use QRIS. Expansion of the service area is also required both it is the capacity of dining places and parking. Cafe Cleguk can also capture other market opportunities like making home catering, rice boxes and small meeting packages for office employees around.
Pengaruh Aktivitas Live Streaming dan Ulasan Cutomer Terhadap Keputusan Pembelian dengan Variabel Moderasi Minat Beli pada E-Marketplace Shopee (Studi pada UMKM Nusantara Jaya Fashion) Manurung, Mordek Hay; Retto Djong, Alexander Mario; Nugroho, Truli; Faskahariyanto, Kristian
ProBank Vol 10, No 1 (2025)
Publisher : STIE AUB Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36587/probank.v10i1.1920

Abstract

This research aims to analyze the influence of live streaming and customer reviews on purchasing decisions with purchase interest as a moderating variable. The population in this study is Nusantara Jaya Fashion UMKM consumers during January 2025 until March 2025 totaling 12,362 consumers. This research uses an associative quantitative with primary data as a data source. The sampling technique used is probability sampling method with a random sampling approach, by calculating slovin, so the sample 99 samples were obtained. The data analysis methods in this research are, data quality test, Classical Assumption Test, Moderated Regression Analysis (MRA). The research results show that live streaming and customer reviews have a significant influence on purchasing decisions. However, buying interest did not show any significant impact on purchasing decisions. Meanwhile, buying interest as a moderation variable, unable to moderate live streaming and customer reviews on purchasing decisions.
Co-Authors Faskahariyanto, Kristian Manurung, Mordek Hay Nugroho, Truli