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All Journal Sewagati: Jurnal Pengabdian Masyarakat Indonesia QAULAN Jurnal Komunikasi dan Penyiaran Islam
Winda Meliana Hasibuan
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Social Sciences Other

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Peran Radio StArt FM Sebagai Media Komunikasi Dakwah Di Kabupaten Mandailing Natal Datuk Imam Marzuki; Winda Meliana Hasibuan; Leli Arnita Hasibuan; Putri Romadonia; Ihsan Marzuki Nasution; Muhammad Tabroni Nasution; Ilham Syaputra Nasution
SEWAGATI: Jurnal Pengabdian Masyarakat Indonesia Vol. 3 No. 2 (2024): Juni: Jurnal Pengabdian Masyarakat Indonesia
Publisher : BADAN PENERBIT STIEPARI PRESS

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56910/sewagati.v3i2.1558

Abstract

StArt FM radio is a medium for da'wah communication that can be heard by hundreds of people, even thousands of people. The role of StArt FM radio is to really help the public to get information such as current news, preaching studies, entertainment, random chats, promoting tourist attractions and introducing Mandailing cultures. to the outside community.. With the existence of StArt FM radio which always brings the most up-to-date and up-to-date information, every listener doesn't miss out on information.Da'wah is a communication practice that takes various forms, ranging from personal communication, mass communication and group communication. In the digital era, da'wah is faced with the challenge of conveying the message of Islam through mass media. The use of radio as a medium for da'wah communication is to use Islamic teachings as messages that must be conveyed by radio according to its function. The solution offered to maximize radio as a medium for da'wah communication is to create Islamic programs on radio, such as the OASIS program, Mutiara Qolbu, Islamic Reflection, Permata Hati and so on.In this case, it is certainly interesting to examine the role of StArt FM radio as a medium for da'wah communication in Mandailing Natal Regency. The research method used is qualitative-descriptive which seeks to describe the role of StArt FM radio as a medium for da'wah communication in Mandailing Natal Regency which has been going on so far. Meanwhile, the data collection technique uses interviews, observation and documentation as primary and secondary data sources. This research produces a picture that radio plays a role as a medium for conveying da'wah as a whole. With various OASIS programs, Mutiara Qolbu, Islamic Devotionals, Permata Hati and so on.
EFEKTIVITAS STRATEGI PUBLIC RALATION DALAM MEMBENTUK CITRA POSITIF MENGGUNAKAN MEDIA SOSIAL DI STAIN MANDAILING NATAL Winda Meliana Hasibuan; Kurnia Rambe
QAULAN : Jurnal Komunikasi dan Penyiaran Islam Vol. 3 No. 1 (2022): QAULAN : JURNAL KOMUNIKASI PENYIARAN ISLAM
Publisher : Department of Islamic Communication and Broadcasting - Sekolah Tinggi Agama Islam Negeri Mandailing Natal

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56874/g82qd422

Abstract

Sebuah perguruan tinggi pasti memiliki permasalahan-permasalahannya tersendiri, begitu juga dengan Sekolah Tinggi Agama Islam Negeri Mandailing Natal. Penting sekali untuk menjaga citra positif dari perguruan tinggi karena untuk mendapatkan kepercayaan dari masyarakat dibutuhkan berbagai strategi yang berkesinambungan. Penelitian ini bertujuan untuk mengalisa efektivitas strategi yang digunakan oleh seorang public relation di Sekolah Tinggi Islam Negeri Mandailing Natal dalam upaya meningkatkan citra positif dengan menggunakan perkembangan media sosial yang ada. Metode yang digunakan dalam penelitian ini adalah metode deskriptif dengan pendekatan kualitatif. Teknik pengumpulan data yang digunakan adalah wawancara dan observasi nonpartisipan. Hasil penelitian strategi yang digunakan public relation dari Sekolah Tinggi Agama Islam Negeri Mandailing Natal dalam meningkatkan citra positif dengan menggunakan perkembangan media sosial yang ada menggunakan empat tahapan strategi komunikasi yaitu Mendefenisikan masalah, Perencanaan dan pemprograman, Mengambil Tindakan dan berkomunikasi, serta yang terakhir adalah Evaluasi program.
Co-Authors Ihsan Marzuki Nasution Ilham Syaputra Nasution Kurnia Rambe Leli Arnita Hasibuan Marzuki, Datuk Imam Muhammad Tabroni Nasution Putri Romadonia