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The Influence of Sustainable Tourists Destination Attractiveness and Tourism Marketing Strategy on Tourism Sustainability in South Sulawesi Indonesia Adrianus S. Girikallo
Jurnal Riset Ekonomi dan Akuntansi Vol. 1 No. 4 (2023): December: JURNAL RISET EKONOMI DAN AKUNTANSI
Publisher : Institut Teknologi dan Bisnis (ITB) Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54066/jrea-itb.v1i4.1696

Abstract

The research aims to analyze the relationship between sustainable tourism destination attraction and sustainable tourism marketing strategy on tourism sustainability. The research was conducted in four districts/cities in South Sulawesi Province, namely Tana Toraja Regency, Parepare Municipality, Makassar Municipality and Toraja Utara Regency. This research uses a quantitative explanatory approach, applying a structural equation model with multiple regression analysis techniques. The data collection method was carried out by distributing online self-administered questionnaires using the Google form platform. In addition, structured interviews were carried out with visitors who were met at tourist attraction locations who were willing to be respondents. The amount of data collected was 350 domestic tourists consisting of 149 males and 201 females. The collected data was tested for validity and reliability using the SPSS-23 software. The test of CFA, measurement, structural, and goodness of fit model using the AMOS software version 23 with the maximum likelihood method. The results of hypothesis testing show that the relation of attractiveness sustainable tourism destinations and sustainable tourism marketing strategies on tourism sustainability has a significant effect on tourism sustainability. The contribution of this research is expected to provide an advantage to the government's policy related to sustainable tourism development strategies in South Sulawesi Indonesia.
Pelatihan Teknik Dasar Pengelasan Listrik (SMAW) bagi Para Pencari Kerja dalam Rangka Peningkatan Produktivitas dan Kinerja Ekonomi Keluarga di Lembang (Desa) Patekke, Kecamatan Makale Selatan Kabupaten Tana Toraja Adrianus S. Girikallo
ASPIRASI : Publikasi Hasil Pengabdian dan Kegiatan Masyarakat Vol. 2 No. 1 (2024): Januari : ASPIRASI : Publikasi Hasil Pengabdian dan Kegiatan Masyarakat
Publisher : Asosiasi Periset Bahasa Sastra Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/aspirasi.v2i1.456

Abstract

The duties and functions of a lecturer are to implement the Tri Darma of Higher Education which consists of teaching and education, research and community service. Community service is intended to participate in advancing community welfare and making the nation's life smarter. For this purpose, community empowerment is carried out through training in basic welding techniques to provide skills for people who have dropped out of school and employees who have been laid off by the Company due to being hit by the economic crisis as a consequence of the spread of Covid-19 globally and having a broad impact on various aspects of human life. The basic welding techniques training activity began with a socialization and discussion session together with educational and community leaders in Patekke Village, South Makale District. The results of the discussion are part of an analysis of situations and phenomena in society in general and for former of PT Malea Energy workers in particular. This training activity aims to provide training participants with skills and competencies so that they can work independently to activate and run the economic activities again. Training materials related to Occupational Safety and Health (K3), Industrial Materials, work facilities and equipment, and working drawings. The benefit of training is increasing HR capacity to increase productivity which is expected to improve the family's economic performance.