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All Journal Indonesian Journal of Information System
Suryady, Irwan
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Computer Science & IT

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Sentiment Analysis of Customer Review Using Classification Algorithms and SMOTE for Handling Imbalanced Class Sediatmoko, Nur Siradj; Nataliani, Yessica; Suryady, Irwan
Indonesian Journal of Information Systems Vol. 7 No. 1 (2024): August 2024
Publisher : Program Studi Sistem Informasi Universitas Atma Jaya Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24002/ijis.v7i1.8879

Abstract

Ralali.com is a B2B e-commerce platform that offers various brands across categories ranging from automotive to building materials. The Play Store is a tool for downloading applications used by many people. This research aims to compare and find the best model among Naïve Bayes (NB), Support Vector Machine (SVM), and k-Nearest Neighbor (k-NN) in classifying the sentiment reviews of Ralali.com's application on the Play Store, and analyze the negative labels to provide recommendations for Ralali.com developers. Based on the research results, the NB Algorithm stands out as the best choice compared to SVM and k-NN in addressing class imbalance. The use of SMOTE generally improves the model performance on minority classes for Precision, Recall, and F-Measure, although there are still challenges related to the lower Accuracy compared to the use of non-SMOTE.
Sentiment Analysis of Customer Review Using Classification Algorithms and SMOTE for Handling Imbalanced Class Sediatmoko, Nur Siradj; Nataliani, Yessica; Suryady, Irwan
Indonesian Journal of Information Systems Vol. 7 No. 1 (2024): August 2024
Publisher : Program Studi Sistem Informasi Universitas Atma Jaya Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24002/ijis.v7i1.8879

Abstract

Ralali.com is a B2B e-commerce platform that offers various brands across categories ranging from automotive to building materials. The Play Store is a tool for downloading applications used by many people. This research aims to compare and find the best model among Naïve Bayes (NB), Support Vector Machine (SVM), and k-Nearest Neighbor (k-NN) in classifying the sentiment reviews of Ralali.com's application on the Play Store, and analyze the negative labels to provide recommendations for Ralali.com developers. Based on the research results, the NB Algorithm stands out as the best choice compared to SVM and k-NN in addressing class imbalance. The use of SMOTE generally improves the model performance on minority classes for Precision, Recall, and F-Measure, although there are still challenges related to the lower Accuracy compared to the use of non-SMOTE.
Co-Authors Sediatmoko, Nur Siradj Yessica Nataliani