Garuda - Garba Rujukan Digital

NAIVE BAYES DAN WORDCLOUD UNTUK ANALISIS SENTIMEN WISATA HALAL PULAU LOMBOK Irvandi; Irawan, Bambang; Nurdiawan, Odi
INFOTECH journal Vol. 9 No. 1 (2023)
Publisher : Universitas Majalengka

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31949/infotech.v9i1.5322

Lombok merupakan salah satu destinasi wisata halal di Indonesia dan sudah diakui dunia. Untuk membuktikan asumsi tersebut berdasarkan sumber dari opini wisatawan, maka perlu dilakukan analisis sentimen apakah keberadaannya sesuai dengan yang diharapkan. Google Maps merupakan salah satu platform yang dapat menunjukkan lokasi pulau Lombok beserta ulasan tertulis dari wisatawan yang pernah berkunjung. Pengumpulan data ulasan dilakukan melalui teknik Web Scraping pada Google Maps Review, kemudian data diolah menggunakan RapidMiner dengan algoritma Naive Bayes. Visualisasi Wordcloud juga ditampilkan untuk memunculkan kata-kata yang sering diutarakan wisatawan. Text preprocessing yang dilakukan meliputi tokenize, filter token by length, transform case, stopword, dan stemming. Dari hasil pengujian model algoritma Naive Bayes didapatkan tingkat akurasi sebesar 74,75%. Visualisasi Wordcloud juga menemukan kata terbanyak teratas antara lain "indah", "wisata". “pantai”, “alam”, “gunung”, dan “masjid”.

ANALISIS PENGARUH KOMPETENSI DAN REWARDS TERHADAP INTENTION QUIT YANG BERDAMPAK PADA KINERJA KARYAWAN HOTEL ASTON SIMATUPANG DAN HOTEL ASTON RASUNA Permata Sari, Marisa; Irvandi; Supriyadi, Edy
EKOBISMAN : JURNAL EKONOMI BISNIS MANAJEMEN Vol 3 No 3 (2019): APRIL
Publisher : SEKOLAH PASCASARJANA PRESS

Show Abstract | Download Original | Original Source | Check in Google Scholar

This study aims to conduct a list of analysts that influence the performance of hotel employees in Jakarta. The variables used are Competence, Reward, Intent to quit as independent variables and dependent variables are Performance. The statistical method uses Structural Equation Modeling (SEM). The findings obtained include (1) Competence has a positive and significant effect on Performance (2) Reward has a significant effect on Intent to quit (3) Reward has a positive and significant effect on Performance. (4) Competence does not have a significant effect on Intent to quit (5) Intent to quit does not have a significant effect on Performance, This means that the higher the level of Intent to quit, the significant effect on Performance is not.

ANALISIS PENGARUH KOMPETENSI DAN REWARDS TERHADAP INTENTION QUIT YANG BERDAMPAK PADA KINERJA KARYAWAN HOTEL ASTON SIMATUPANG DAN HOTEL ASTON RASUNA Permata Sari, Marisa; Irvandi; Supriyadi, Edy
EKOBISMAN : JURNAL EKONOMI BISNIS MANAJEMEN Vol. 3 No. 3 (2019): APRIL
Publisher : SEKOLAH PASCASARJANA PRESS

Show Abstract | Download Original | Original Source | Check in Google Scholar

This study aims to conduct a list of analysts that influence the performance of hotel employees in Jakarta. The variables used are Competence, Reward, Intent to quit as independent variables and dependent variables are Performance. The statistical method uses Structural Equation Modeling (SEM). The findings obtained include (1) Competence has a positive and significant effect on Performance (2) Reward has a significant effect on Intent to quit (3) Reward has a positive and significant effect on Performance. (4) Competence does not have a significant effect on Intent to quit (5) Intent to quit does not have a significant effect on Performance, This means that the higher the level of Intent to quit, the significant effect on Performance is not.

Enhancing Digital Literacy in Balongdowo Village for MSMEs Development through Digital Application Training utomo, bedjo; luthfiyah, sari; triwiyanto, triwiyanto; Irvandi
Frontiers in Community Service and Empowerment Vol. 3 No. 3 (2024): September
Publisher : Forum Ilmiah Teknologi dan Ilmu Kesehatan (FORITIKES)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35882/ficse.v3i3.78

The development of digital literacy is an important aspect in mastering digital marketing strategies, especially in the face of today's global competition, given the importance of digital literacy, the right product marketing strategy is needed to improve the digital competence of Micro, Small, and Medium Enterprises (MSMEs) through seminars and workshop assistance for UMKM entrepreneurs in Balongdowo village. The purpose of this community service activity is first to increase digital marketing knowledge and develop digital literacy of MSMEs business actors in Balongdowo Village, Candi District, Sidoarjo and the second is to implement Digital marketing applications (Istagram, Facebook, Sophee, Tokopedia platforms) through workshops and mentoring activities that focus on marketing village products involving resource persons who are experts in the field of digital marketing. The target of this activity is UMKM entrepreneurs and young entrepreneurs in the Balongdowo Village area. The results of this service activity show a significant increase in participants' knowledge and skills in utilizing technology to manage transactions and market MSMEs products. In addition, the participants were aware of the importance of digital security and ethics in the use of information. Overall, this activity succeeded in increasing the enthusiasm of UMKM actors to understand and apply digital marketing technology. And it is hoped that participants will be more prepared to compete positively, both at the local and national levels. In the future, it is hoped that continuous training can be held as a strategic step to ensure the sustainability of the use of technology in the management of MSME businesses in Balongdowo Village.

Title

Found 4 Documents
Search

Abstract

Abstract

Abstract

Abstract

Title Search

Found 4 Documents Search

Abstract

Abstract

Abstract

Abstract

Title

Found 4 Documents
Search