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All Journal Jurnal Ilmiah Wahana Pendidikan Asas wa Tandhim: Jurnal Hukum, Pendidikan, dan Sosial Keagamaan
Dalimunthe, Nazira Salsabila
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Religion Education Law, Crime, Criminology & Criminal Justice Social Sciences Other

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Strategi Dakwah Pimpinan Cabang Muhammadiyah Medan Tembung Dalam Membangun Citra Positif Islam Di Era Post-Truth Dalimunthe, Nazira Salsabila; Soiman, Soiman
Asas Wa Tandhim: Jurnal Hukum, Pendidikan Dan Sosial Keagamaan Vol. 4 No. 2 (2025)
Publisher : Universitas Cokroaminoto Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47200/awtjhpsa.v4i2.2873

Abstract

This study aims to analyze the da'wah strategy of PCM at Medan Tembung District in building a positive image in the post-truth era. This qualitative study uses employ observation, interviews, and documentation for data collection. The results of the study show that PCM Medan Tembung implements a da'wah strategy that is in line with the challenges of the post-truth era, including through the principle of talking less and working more, Maghrib recitation activities, utilizing social media with the @masjidtaqwamuh account as a medium for disseminating positive information, and providing social assistance in the form of zakat and rice to the surrounding community. These strategies reflect the form of da'wah bil hal and da'wah bil hikmah as recommended in QS. An-Nahl verse 125, which is to call to the path of Allah with wisdom and good lessons. This concludes that the alignment between da'wah strategies and contemporary challenges is the key in building public trust in the post-truth era.
Implementasi Media Dakwah Terhadap Hubungan Masyarakat Dalimunthe, Nazira Salsabila; Effendy, Erwan; Br. Sitorus, Dahlia Safutri; Harahap, Ricky Andre
Jurnal Ilmiah Wahana Pendidikan Vol 10 No 10 (2024): Jurnal Ilmiah Wahana Pendidikan
Publisher : Peneliti.net

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.5281/zenodo.11415412

Abstract

Media dakwah merupakan salah satu sarana yang dapat digunakan untuk menyebarkan ajaran islam kepada masyarakat luas. Dalam hal ini, hubungan masyarakat (humas) berperan penting dalam mengimplementasikan media dakwah. Humas dapat melakukan berbagai upaya untuk meningkatkan efektivitas dakwah melalui media, seperti: melakukan riset dan analisis kebutuhan masyarakat sasaran, menuyusun strategi komunikasi yang tepat, melakukan produksi konten yang berkualitas, melakukan diseminasi informasi secara efektif.
Co-Authors Br. Sitorus, Dahlia Safutri Effendy, Erwan Harahap, Ricky Andre Soiman, Soiman