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Anum, Farida
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Pengaruh Motivasi Kerja Terhadap Kinerja Karyawan Rumah Sakit Hermina Karawang Chaerudin, Chaerudin; Anum, Farida
Jurnal Ilmiah Wahana Pendidikan Vol 9 No 25 (2023): Jurnal Ilmiah Wahana Pendidikan
Publisher : Peneliti.net

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.5281/zenodo.10426841

Abstract

In : This study uses quantitative methods that are descriptive and causal. The population in this study were all employees of Hermina Karawang Hospital, totaling 187 employees. The sampling technique in this study was Probability Sampling with simple random sampling method. The sample in this study used the Slovin calculation method of 5% so that the sample obtained in this study was 128 employees. Based on the results of the study, the coefficient of determination shows the effect of work motivation on employee performance at Hermina Karawang Hospital by 72.5% while the remaining 27.5% is influenced by other factors not examined in this study. This study concludes that work motivation has a significant influence on employee performance at Hermina Karawang Hospital.
BRAND IMAGE AND PRICE AGAINST CONSUMER PURCHASE DECISION ON KARAWANG GACOAN MIE Badau, Muhammad Maghribi; Anum, Farida; Sulaeman, Eman
JURSIMA Vol 10 No 3 (2022): Jursima Vol.10 No.3
Publisher : INSTITUT TEKNOLOGI DAN BISNIS INDOBARU NASIONAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47024/js.v10i3.598

Abstract

The purpose of this study was to determine and analyze the effect of brand image and price on purchasing decisions at Mie Gacoan Karawang. The approach used in this study is an associative approach. The method used in this research is quantitative. The population used was all consumers who had purchased Mie Gacoan Karawang, and the sample used was all consumers who filled out Google from, a total of 54 people. The data analysis technique in this study is Multiple Linear Analysis, Classical Assumption Test, F Test and t Test, and Coefficient of Determination Test. The results showed that partially and simultaneously Bran Image and Price had a significant effect on consumers' purchasing decisions of Mie Gacoan Karawang.
Co-Authors Abdul Rauf Chaerudin Badau, Muhammad Maghribi EMAN SULAEMAN