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All Journal JWM (JURNAL WAWASAN MANAJEMEN) Cakrawala: Jurnal Pengabdian Masyarakat Global
Rahman Fauzi
Unknown Affiliation
Agriculture, Biological Sciences & Forestry Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Social Sciences

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PENGARUH CUSTOMER VALUE TERHADAP CUSTOMER SATISFACTION PADA ONLINE TRAVEL AGENT TIKET.COM Rahman Fauzi; Kusumawardhani, Nuruni Ika
JWM (JURNAL WAWASAN MANAJEMEN) Vol. 12 No. 2 (2024)
Publisher : Universitas Lambung Mangkurat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20527/jwm.v12i2.279

Abstract

When customers receive a product or service from a business and they receive high value, then all problems thatarise between customer expectations and the actual product or service will be resolved. Currently, the aim of thisresearch is to determine whether customer value—defined as functional, emotional, and social value—has animpact on customer satisfaction related to the online travel agent Tiket.com. The type of analysis used wasquantitative analysis with a total of 104 respondents who met the sample criteria. Sample collection was carriedout using the Purposive Sampling technique combined with the Non Probability Sampling method. Data analysisin this study used SEM (Structural Equation Modeling) techniques based on PLS (Partial Lest Square). Researchfindings show that functional, emotional and social values have a significant and positive impact on customersatisfaction at online travel agent Tiket.com.Keywords: Customer Satisfaction, Customer Value, Emotional Value, Functional Value, Social Value
Pelaksanaan Kegiatan Bersama sebagai Suatu Upaya Peningkatan Hubungan Baik dengan Masyarakat Kelurahan Wirolegi Putri Iswari Dewi; Siti Nurul Laili; Rahman Fauzi; Novarian Sofoi Caldera; Dita Atasa
Cakrawala: Jurnal Pengabdian Masyarakat Global Vol. 2 No. 4 (2023): Cakrawala: Jurnal Pengabdian Masyarakat Global
Publisher : Universitas 45 Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30640/cakrawala.v2i4.1643

Abstract

Collaborative Real Lecture Work (KKN) #2 in the Wirolegi sub-district, Jember Regency is a real form of community empowerment. KKN collaboratively brings together students from various universities and study programs to find solutions for sub-districts. In its implementation, Collaborative KKN #2 students established positive interactions with various ages and used survey and observation-based methods. The main goal is to increase student empathy, interest and participation in solving local problems. Additional activities such as activities with village heads, gymnastics, competitions and tree planting in elementary schools are also carried out to strengthen ties and have a positive impact on the community. The formation of an inter-university group in Collaborative KKN #2 shows the success of combining various thoughts and skills to solve problems. Active communication between students, subdistricts and educational institutions is very important to maintain long-term relationships and ensure sustainable development in the Wirolegi subdistrict.
Co-Authors Dita Atasa Kusumawardhani, Nuruni Ika Novarian Sofoi Caldera Putri Iswari Dewi Siti Nurul Laili