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All Journal Jurnal Dharma Duta
sutarwan, sutarwan
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Religion Humanities Computer Science & IT Languange, Linguistic, Communication & Media

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Huma Betang Sebagai Wadah Merajut Kebhinekaan di Kalimantan Tengah sutarwan, sutarwan
Dharma Duta Vol 21 No 01 (2023): Dharma Duta : Jurnal Penerangan Agama Hindu
Publisher : Fakultas Dharma Duta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33363/dd.v21i01.994

Abstract

Huma betang is a traditional house from Central Kalimantan. Huma betang means long house or big house. Huma betang resembles a stilt house which, when viewed from the model and construction of the building, is tall and elongated and consists of many rooms that can be occupied by ten to forty heads of household. The values of diversity contained in huma betang are the values of tolerance, the values of mutual cooperation, the values of harmony, and the values of justice. So that huma betang can be said as a place to knit diversity in Central Kalimantan. The method used in this research is the literature study method.
Pengembangan Penyuluhan Agama Hindu Melalui Pendekatan Komunitas di Desa Tongka Kecamatan Gunugn Timang Kabupaten Barito Utara sutarwan, sutarwan
Dharma Duta Vol 23 No 01 (2025): Dharma Duta : Jurnal Penerangan Agama Hindu
Publisher : Fakultas Dharma Duta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33363/dd.v23i01.1521

Abstract

In this era of digitalization, it is important for a company/institution to improve its branding. Alifa Kids Kindergarten is a good example of their strategy to improve their branding. By having Public Relations in Alifa Kids Kindergarten, this strategy can be made easier. In building brand awareness, TK Alifa Kids focuses on social media, especially on Instagram. TK Alifa Kids is very serious and detailed in developing the TK Alifa Kids Instagram account (@alifakids). They pay attention to the posting schedule, the essence of neatness of stories, feeds & reels, advertising Instagram stories, and contacting the audience by distributing promotional broadcasts via direct messages. With the various strategies that Alifa Kids Kindergarten implements, engagement can increase, as a result the reach of the target audience expands. This is very effective in increasing brand awareness of Alifa Kids Kindergarten.
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