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Analisis Faktor-Faktor yang Mempengaruhi Likuiditas Pasar Saham Natsir, Khairina; Bangun, Nurainun; Waani, Alfredo Marthen
Jurnal Ekonomi Vol. 28 No. 2 (2023): July 2023
Publisher : Fakultas Ekonom dan Bisnis, Universitas Tarumanagara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24912/je.v28i2.1414

Abstract

The objective of this study is to obtain valid evidence regarding the individual effects of the variables Firm Value, earnings management, and stock risk on stock market liquidity. Stock Liquidity, Earning Management, Firm Value, and Stock Risk are measured respectively by Total Volume Activity, discretionary accrual model modified Jones, PBV, and Beta. Research in the form of causality. Samples were selected using a purposive technique. The data is extracted from the company's annual financial reports accessed from official sources. The samples were 16 companies from the infrastructure sub-sector manufacturing group listed on the IDX during the 2017-2021 period, so that 80 observation data were obtained. Multiple regression is used for data analysis, where the tests include multicollinearity tests, partial-t tests and coefficient of determination tests. The findings of this study show that Earning Management, Firm Value, and Stock Risk affect Stock Market Liquidity
MENINGKATKAN NILAI PRODUK KULINER MELALUI INOVASI KEMASAN NATSIR, KHAIRINA; Waani, Alfredo Marthen
Jurnal Bakti Masyarakat Indonesia Vol. 6 No. 3 (2023): Jurnal Bakti Masyarakat Indonesia
Publisher : Lembaga Penelitian dan Pengabdian kepada Masyarakat, Universitas Tarumanagara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24912/jbmi.v6i3.21059

Abstract

Packaging is one of the weapons in today's business world, including in the culinary industry. Through packaging, consumers are able to provide an assessment of the character and image of the product. Through packaging, manufacturers are able to convey the value, content and benefits of a product. Packaging also influences consumers in making purchasing decisions, therefore packaging is often said to be a silent salesman. Partners in this Community Service activity are SME entrepreneurs in RW 09 Jl. Kano Raya, Kelapa Dua Village, Tangerang. The products produced are culinary products such as pastries, side dishes, chili sauce, Opak, Banana Chips, Seroja Flowers, Roasted Nuts and so on which generally still use the old way of packaging, and have not considered packaging as an advantage that can increase product value. and expand the market. It can be seen that the economic growth of this group has not been accompanied by the skills of the MSME entrepreneurs. Business entrepreneurs are satisfied with sales that are so-so, even though if these culinary products were given a little touch of packaging innovation, it is possible that their businesses will develop with better marketing. So related to this, in this SME’s activity, counseling has been carried out to SME entrepreneurs about packaging innovation so that the value of culinary products can be boosted and provide even better added value for their entrepreneurs. The activity was attended by 20 SME’s participants.