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PENINGKATAN KINERJA APARATUR PEMERINTAH DESA BERBASIS APLIKASI PAHARI DI KABUPATEN PULANG PISAU: IMPROVING THE PERFORMANCE OF VILLAGE GOVERNMENT APPARATUS BASED ON THE PAHARI APPLICATION IN PULANG PISAU DISTRICT Pasaribu, Muhammad Irvan Yazid Azhar
Restorica: Jurnal Ilmiah Ilmu Administrasi Negara dan Ilmu Komunikasi Vol. 10 No. 1 (2024): Restorica: Jurnal Ilmiah Ilmu Administrasi Negara dan Ilmu Komunikasi
Publisher : Institute for Research and Community Services Universitas Muhammadiyah Palangkaraya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33084/restorica.v10i1.7545

Abstract

This research aims to see the picture of public services before and after the existence of application-based services. The presence of the PAHARI Application is intended so that the performance of Village Government Apparatus can provide integrated, integrated, standardized and comprehensive administrative services in realizing excellent service. The method in this research is descriptive qualitative with research subjects namely the PMDes Service as the initiator of the application, the Government Section of the Regional Secretariat as the developer of the application and the Village Government Apparatus as the research object as the provider of services to the community in Pulang Pisau Regency, Central Kalimantan. Data collection uses interview, observation and documentation techniques. The results of this research are that the PAHARI Application can improve the performance of Village Government Apparatus in providing maximum administrative services and can be resolved by developing the PAHARI Application which is innovative, advanced, just and prosperous.
FAKTOR-FAKTOR YANG MEMPENGARUHI KUALITAS PELAYANAN ADMINISTRASI PADA KANTOR KELURAHAN PULANG PISAU Pasaribu, Muhammad Irvan Yazid Azhar
Jurnal Riset Akuntansi Politala Vol 7 No 3 (2024): Jurnal Riset Akuntansi Politala
Publisher : Pusat Penelitian dan Pengabdian bagi Masyarakat Politeknik Negeri Tanah Laut

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34128/jra.v7i3.456

Abstract

Public service is an activity carried out in order to fulfill basic needs in accordance with the basic rights of every citizen for an administrative service provided by a service provider related to the public interest. The purpose of this article is to determine the factors that influence the quality of administrative services and the role of the village government in improving the quality of services to the community at the Pulang Pisau Village Office as one of the government agencies that has the authority to provide services. Research using qualitative methods that emphasize the analysis of inductive thinking processes with the dynamics of the relationship between observed phenomena and always using scientific logic. The results of the study show the quality of administrative services at the Pulang Pisau Village Office using the five indicators of the SERVQYAL (Service Quality) model, only one indicator that works well is reliability. This is due to the accuracy of officers, clear service standards and the ability of officers to use aids and officer expertise. However, four indicators that are still not running well are Physical Evidence (Tangible) the quality of service is still low due to the discomfort of the service location and the discipline of service officers, Response (Responsiveness) that officers in the service process are not smooth and timely, Guarantee (Assurance) there are still costs for bureaucracy in service. And empathy (Emparthy) prioritizes personal interests over the interests of service users.
KUALITAS PELAYANAN PEMBUATAN SURAT KETERANGAN CATATAN KEPOLISIAN (SKCK) DI KEPOLISIAN RESOR KAHAYAN HILIR KABUPATEN PULANG PISAU Pasaribu, Muhammad Irvan Yazid Azhar
Jurnal Riset Akuntansi Politala Vol 8 No 2 (2025): Jurnal Riset Akuntansi Politala
Publisher : Pusat Penelitian dan Pengabdian bagi Masyarakat Politeknik Negeri Tanah Laut

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34128/jra.v8i2.561

Abstract

This study aims to determine the quality of police certificate issuance services at the Kahayan Hilir Police Station in Pulang Pisau Regency. The research method used is qualitative, employing Zeithaml, Panasuraman, and Berry's theory in Hardiansyah, which includes tangibility, reliability, responsiveness, assurance, and empathy. The data collection techniques used in this study include observation, interviews, and documentation. Based on the research findings, the quality of service is already quite optimal and maximal. However, there are several shortcomings that need to be addressed, including the presence of staff who are not fully responsible for the tasks assigned to them, as well as limited knowledge, which is one of the factors hindering the performance of staff.
Virtual Influencers, Real Impact: A Narrative Review on Credibility, Generational Trust, and Purchase Intention in Digital Marketing Ananda, Annisa Rizki; Putra, Muhammad Nuur Tanja; Azhar, Muhammad Irwan Yazid
Sinergi International Journal of Communication Sciences Vol. 3 No. 2 (2025): May 2025
Publisher : Yayasan Sinergi Kawula Muda

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61194/ijcs.v3i2.690

Abstract

This narrative review investigates the impact of influencer marketing on consumer behavior, with a focus on the dimensions of influencer credibility, parasocial relationships, generational response differences, and the emerging role of virtual influencers. The study aims to synthesize current literature and provide an integrative framework to understand how these factors shape consumer purchase intent in digital contexts. Using a narrative synthesis methodology, the review draws from recent empirical studies and theoretical models to analyze how psychological mechanisms and systemic factors interact in influencer marketing. Key findings reveal that credibility attributes such as trustworthiness, expertise, attractiveness, authenticity, and consistency are fundamental in influencing consumer trust and brand engagement. Parasocial relationships enhance emotional connections between influencers and followers, mediating the effectiveness of endorsement. Furthermore, generational differences in digital behavior necessitate personalized communication strategies. The review also highlights the dual nature of virtual influencers, offering consistent branding but facing challenges in perceived authenticity. Systemic influences—such as platform algorithms, regulatory frameworks, and ethical standards—play a critical role in either enabling or constraining the reach and effectiveness of campaigns. This review underscores the urgency for adaptive, ethical, and transparent marketing practices. It recommends future research into culturally inclusive frameworks, long-term engagement metrics, and data-driven personalization strategies. The findings contribute to a deeper understanding of digital consumer psychology and provide actionable insights for both scholars and marketing practitioners in the age of social media.
IMPLEMENTASI KEBIJAKAN PERLINDUNGAN KHUSUS ANAK PADA DINAS PENGENDALIAN PENDUDUK, KELUARGA BERENCANA, PEMBERDAYAAN PEREMPUAN DAN PERLINDUNGAN ANAK KABUPATEN GUNUNG MAS Hernitawati, Hernitawati; Pasaribu, Muhammad Irvan Yazid Azhar
Jurnal Riset Akuntansi Politala Vol 8 No 3 (2025): Jurnal Riset Akuntansi Politala
Publisher : Pusat Penelitian dan Pengabdian bagi Masyarakat Politeknik Negeri Tanah Laut

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34128/jra.v8i3.651

Abstract

This study aims to analyze the implementation of special child protection policies at the Population Control, Family Planning, Women's Empowerment, and Child Protection Office of Gunung Mas Regency. The underlying issues are the continued presence of children who are victims of violence and the suboptimal coordination between agencies in handling child protection cases. This study uses a qualitative descriptive approach based on George C. Edward III's policy implementation theory, which encompasses four aspects: communication, resources, implementer disposition, and bureaucratic structure. Data were obtained through in-depth interviews, observations, and documentation of parties involved in policy implementation. The results indicate that the implementation of special child protection policies in Gunung Mas Regency has been quite successful in terms of communication and implementer disposition, but still faces challenges due to limited human resources and cross-agency coordination. Therefore, increasing the capacity of the apparatus, strengthening synergy between agencies, and providing adequate budget support are needed to ensure optimal and sustainable implementation of child protection policies in Gunung Mas Regency. This research is expected to provide input for local governments in strengthening the implementation of child protection policies at the local level.