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All Journal Masip: Jurnal Manajemen Administrasi Bisnis dan Publik Terapan Abdimas Terapan: Jurnal Pengabdian Kepada Masyarakat Terapan
Kenza Bisri Hariris
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Religion Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Public Health Social Sciences

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Penurunan Volume Sampah Dan Budidaya Hidroponik Sebagai Sarana Menanam Sayuran Sehat Di Kampung Menur Pumpungan RW 6 Surabaya Melalui Program Kampung Zero Waste Kenza Bisri Hariris; Sri Andayani; Febby Rahmatullah Machrusin
ABDIMAS TERAPAN : Jurnal Pengabdian Kepada Masyarakat Terapan Vol. 1 No. 2 (2023): Desember: ABDIMAS TERAPAN: Jurnal Pengabdian Kepada Masyarakat Terapan
Publisher : Politeknik Kampar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59061/abdimasterapan.v1i2.585

Abstract

Vegetables have a nutritional source that is rich in vitamins, minerals, fiber and anti-cocids which really support overall body health. Eating vegetables regularly will have good benefits for the body, one of which is to protect the body from disease and maintain balanced nutritional levels in the body. We can get all the healthy benefits of eating vegetables if we really eat vegetables that do not contain chemicals such as pesticides and herbicides. In this KKN service program, the University of 17 August 1945 Surabaya collaborated with the Surabaya City Environmental Service (DLH). With the contribution of 2 students in one team to help DLH in the MBKM Kampung Zero Waste (KZW) program. Zero Waste, which can be interpreted as 0 waste, is the government's hope that waste in Surabaya can be reduced, although it doesn't have to reach zero. So apart from collecting data on waste reduction in Menur Pumpungan Rw 6, students also created another work program, namely hydroponic cultivation. In Menur Pumpungan village, Rw 6, Surabaya, it is an urban area where there are very few opportunities to eat vegetables that do not contain chemicals. The benefit of this service activity is that the residents of Menur Pumpungan RW 6 can eat fresh vegetables without chemicals which can be planted on a small plot of land using hydroponics as a medium for growing vegetables. Hydroponics is a medium for growing plants without soil, only using water as a substitute for soil. So the work that students carry out in Menur Pumpungan RW 6 village is socializing waste management, reducing existing waste by calculating waste generation and hydroponic cultivation.
Pengaruh Word of Mouth dan Brand Image terhadap Minat Konsumen di Elfast English Course Kampung Inggris Pare Kenza Bisri Hariris; Ni Made Ida Pratiwi; Awin Mulyati
Masip: Jurnal Manajemen Administrasi Bisnis dan Publik Terapan Vol. 3 No. 2 (2025): Juni: MASIP: Jurnal Manajemen Administrasi Bisnis dan Publik Terapan
Publisher : Politeknik Kampar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59061/masip.v3i2.1041

Abstract

This study aims to analyze the effect of Word of Mouth (WOM) and Brand Image on Consumer Interest In choosing Elfast English Course as a place to study. The study used a quantitative approach with data collection through an online questionnaire in the form of a google form distributed to Elfast English Course consumers. The sample was randomly selected using simple random sampling technique, and the data was analyzed using multiple linear regression with the help of SPSS version 27. The results showed that both Word of Mouth and Brand Image had a significant effect, both simultaneously and partially, on Consumer Interest. The coefficient of determination (R²) indicates that both variables are able to explain most of the variation in consumer interest. These findings provide insight for Elfast English Course management to continue to improve service quality and strengthen Brand Image. In addition, maximizing Word of Mouth strategies can be an effective way to attract new potential participants through satisfied customer recommendations.
Co-Authors Awin Mulyati Febby Rahmatullah Machrusin Pratiwi, Ni Made Ida Sri Andayani