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All Journal JoEMS : Journal of Education and Management Studies Indo-Fintech Intellectuals: Journal of Economics and Business ECONOMETRICS: Journal of Sustainable Economics and Management
Sasmitha, Dian
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Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Social Sciences Other

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Kegiatan Relawan Pajak dalam Pelaporan Surat Pemberitahuan Tahunan dan Pemadanan NIK-NPWP di KP2KP Bengkayang Sasmitha, Dian; Beni, Sabinus
Indo-Fintech Intellectuals: Journal of Economics and Business Vol. 4 No. 1 (2024): Indo-Fintech Intellectuals: Journal of Economics and Business
Publisher : Lembaga Intelektual Muda (LIM) Maluku

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54373/ifijeb.v4i1.952

Abstract

Tax Volunteers are one of the govemment programa, especially the Directorate General of Taxes, which aims to increase tax inclusion and awareness of taxes in the community around Bengkayang Regency. The Shanti Bhuana Institute carries out tax center management recruitment for Shanti Bhuana Institute students who will become prospective tax volunteers, then interviewa and writing tests are carried out. The regionl office will inaugurate tax volunteers who pass the selection. These tax volunteers will help KP2KP in Bengkayang to help increase awareness of texpayers to always report tax obligations and help in filing out and reporting annual SPT a based-on e – filling. Apart from that, tax volunteer willalso help carry out socialization and assistance to taxpayers in watching NIK-NPWP
Menganalisis Potensi dan Tantangan Setanga Lestari yang Menjaga Kelestarian Alam dengan Melibatkan Masyarakat Sasmitha, Dian; Vuspitasari, Benedhikta Kikky
ECONOMETRICS:Journal of Sustainable Economics and Management Vol. 1 No. 1 (2025): ECONOMETRICS: Journal of Sustainable Economics and Management
Publisher : ECONOMETRICS:Journal of Sustainable Economics and Management

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Abstract

The development of tourist attractions is one of the common problems that will be faced by the local community, especially in Sebente village, when an area has a tourist attraction, because if the development is managed properly, the tourist attractions that are studied are established as tourist attractions and are expected to be able to maintain the preservation of environmental objects that are still beautiful. The purpose of this research is to find out and get benefits from the development of tourist attractions into tourist villages that can expand business opportunities by improving tourist facilities by implementing the cleanliness of tourist attractions by involving local communities so that interaction between tourists is established, this research uses a qualitative method. Sampling techniques are in the form of purposive sampling, data collection techniques using observation, interviews and documentation. Data analysis is carried out qualitatively with the stages of data reduction, data presentation, and conclusion drawing. The results of the study show that the development of tourist villages can be seen from the increasing number of tourist visits in Setanga Lestari and the characteristics of tourist villages that are the attraction of tourist attraction development. The participation of the surrounding community can be seen from the support of the community who participated in the development of the tourist village. With the existence of this tourist village, it can open up business opportunities and increase the income of the people in the area
Analisis Strategi Inovasi, Kreativitas, Pemasaran Digital, dan Sumber Daya Manusia pada UMKM DS Style Box Sasmitha, Dian; Atlantika, Yeremia Niaga; Beni, Sabinus; Vuspitasari, Benedhikta Kikky
JoEMS : Journal of Education and Management Studies Vol. 9 No. 2 (2026): April
Publisher : Universitas KH. A. Wahab Hasbullah

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32764/joems.v9i2.1733

Abstract

Purpose: To describe innovation, creativity, marketing, and HR development strategies for improving DS Style Box's marketing performance, addressing stagnant sales caused by limited products, unappealing packaging, and inconsistent marketing. Methodology/approach:  This descriptive qualitative research collected data via observation, literature review, and interviews (3 key, 2 triangulation informants), analyzed through data reduction, display, and conclusion drawing. Findings:  Product innovation, design creativity, digital marketing, and HR competence are strategic factors. Main obstacles include limited product variety, unattractive packaging, and sub-optimal digital media utilization. Practical implications:  Businesses must develop trend-aligned products, improve packaging design, strengthen digital marketing, and utilize simple technologies (like AI) for customer service. Originality/value:  Offers a comprehensive solution to overcome sales stagnation by integrating creativity, HR competence, and technological adaptation in a specific case study.
Co-Authors Sabinus Beni Vuspitasari, Benedhikta Kikky Yeremia Niaga Atlantika