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Pemanfaatan Algoritma Apiori Untuk Merekomendasi Produk Pada PT.Centech Metals Engineering Lubis, Husni; Setiawan, Rifqi; Syahputra, Edy Rahman
Jurnal Sains dan Teknologi Vol. 5 No. 2 (2023): Jurnal Sains dan Teknologi
Publisher : CV. Utility Project Solution

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Abstract

− PT.Centech Metals Engineering is a company that was founded in 2000 engaged in the Butterfly Valve, Ball Valve, Air Control Unit, Ductile Valve, High Pressure Pipe Fitting, Inverted Bucket Steam Trap industry. The company address is at Jl. Personality No. 36, Medan, North Sumatra. As an industrial company, Pt.Centech Metals Engineering has a lot of transaction data and customer data that can be utilized to improve business performance and provide better service to customers. So far, the company does not have an application that is able to identify customer purchasing patterns and recommend suitable products for them. The company only has a POS (Point Of Sale) system such as the cashier available at the company and accounting applications. The right product recommendations can help increase customer satisfaction and strengthen customer loyalty. By recommending the right products to customers, companies can increase sales and expand market share. The application of data mining techniques in product recommendations can also help companies optimize product stock. The results of this research are that the Apriori Algorithm is effectively used to recommend products at PT. Centech Metals Engineering is based on the calculation of association patterns between products that have been purchased by previous customers Keywords: Apriori, Data Mining, PT. Centech Metals Engineering
IMPLEMENTASI LEAN STARTUP PADA STRATEGI PENGEMBANGAN PRODUK STARTUP DIGITAL BERBASIS WEBSITE BIDANG EDUCATION TECHNOLOGY Setiawan, Rifqi; Yuana, Pusvita
Jurnal Kewirausahaan dan Inovasi Vol. 1 No. 1 (2022)
Publisher : Fakultas Ekonomi dan Bisnis Universitas Brawijaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/jki.2022.01.1.06

Abstract

Advancements in digital technology have made digital startups in fintech, e-commerce, ride hailing, and edtech successful in solving many problems. The value of Indonesia’s digital economy is predicted to reach USD 133 billion in 2025, a highly contributive value for the state’s economy. Lesat is a digital startup in capital market investment education for Indonesians. As a newly established company, it tries to develop their products and services in order to survive in the business competition. The objective of this research is to validate ideas, create prototypes, and implement development strategy to attain product market fit. Here a qualitative descriptive method was used to process data obtained from interviews, surveys, and documentation. Using Javelin Board and SWOT Matrix, this research is able to validate ideas, creating website prototypes and informative contents in Instagram, valuating the prototypes, creating strategic options with the focus on products, services, and marketing in form of UI/UX quality enhancement, developing features and services in the website, and planning effective and efficient digital marketing.
Pengaruh Beberapa Unsur Iklim (Curah Hujan, Suhu Udara, dan Kelembaban Udara) Terhadap Produktivitas Tanaman Jahe (Zingiber officinale) Setiawan, Rifqi; Hariyono, Didik
Produksi Tanaman Vol. 10 No. 12 (2022): Terbitan Bulan Desember
Publisher : Jurusan Budidaya Pertanian Fakultas Pertanian Universitas Brawijaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/ub.protan.2022.010.12.01

Abstract

Jahe (Zingiber officinale) banyak diminati ketika Pandemik Covid 19 karena memiliki banyak manfaat. Unsur iklim mempunyai pengaruh penting dalam proses fisiologis tanaman jahe. Tujuan penelitian untuk mempelajari hubungan antara unsur iklim dengan produktivitas tanaman jahe di 3 kecamatan dan untuk menentukan unsur iklim yang dominan pengaruhnya terhadap produktivitas tanaman jahe di 3 kecamatan. Penelitian dilaksanakan bulan Agustus - Oktober 2021 dengan metode survei di 3 kecamatan yaitu Kecamatan Ngantang, Singosari, dan Tajinan. Teknik pengumpulan data penelitian dibagi menjadi 2. Data sekunder berupa unsur iklim dan produktivitas tanaman jahe dari 2002-2021 dianalisis dengan uji korelasi untuk mengetahui hubungan antar variabel apabila ditemukan hubungan dilanjutkan dengan uji regresi berganda. Data primer berupa data wawancara dianalisis dengan skala likert. Hasil menunjukkan suhu udara rata-rata terdapat hubungan terhadap produktivitas tanaman jahe di Kecamatan Ngantang, Singosari, dan Tajinan. Unsur iklim suhu udara rata-rata merupakan unsur iklim yang dominan dengan pengaruh sebesar 61.1%, 50%, dan 57.8% terhadap produktivitas tanaman jahe di Kecamatan Ngantang, Singosari, dan Tajinan.