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Analisis Kebijakan Produk Dalam Perkembangan Pemasaran Global di Indonesia Suhairi, Suhairi; Hidayat, Alfy; Yasmita, Hafsyah; Surya Sirait, Mentari Kinanti; Reitandi, Reitandi
Jurnal Manajemen Akuntansi (JUMSI) Vol 2, No 4: 2022
Publisher : Universitas Labuhanbatu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36987/jumsi.v2i4.3759

Currently, the development of global markets and business has become a very rapid thing for humans to do. Business people certainly need to change their minds so they can follow the existing trends in order to be able to develop their business and corporate entities as a result of business developments in the current global era. If product policy issues are checked accurately and thoroughly, it will do well; otherwise, it would be a disaster. If a product can be produced and sold on a large scale, and accepted, then it is deemed technically feasible. So this research will focus on the study of product policy analysis in the development of global marketing in Indonesia.

Analisis Optimalisasi Kinerja Pembekuan Ikan Pada PT. Duta Asia Fasifik Abadi Surya Sirait, Mentari Kinanti; Bi Rahmani, Nur Ahmadi
Ekonomi Bisnis Manajemen dan Akuntansi (EBMA) Vol 3, No 1: 2022
Publisher : LPPM Universitas Labuhanbatu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36987/ebma.v3i1.3005

This research was conducted with research objectives, among others, namely to examine the effect of compensation and work experience on the performance of employees of PT. Duta Asia Fasfik Abadi and to examine the effect of compensation on employee performance at PT. Duta Asia Fasfik Abadi and to examine the effect of work experience on employee performance at PT. Duta Asia Fasfik Abadi. The analytical method that I use in analyzing the data is qualitative where this method is used by using activity data that already exists in the field for the sake of drawing conclusions about the company data of PT. ABADI ASIA FASIFIK ABADI, namely by comparing the existing literature references with reality. Which is where the frozen fish service at the company PT. Duta Asia Pacific Abadi is more dominant in fish products because marine products are dominant in fish products as for various types of frozen fish ranging from Ogak, Terisi, Bloat Fish, Sembak, Cincaru, and many more. Not only fish, this fish company also accepts squid freezing service although not too much compared to fish. The results showed that the processing of freezing fish has several stages that must be carried out specifically by each employee, including receiving raw materials, weighing, washing 1, holding, washing 2, preparation in long pan, freezing, storage. While the weakness is in the management of the packaging design, it is still not attractive, there is no special label for PT. Asia Pacific Ambassador Eternal. The fish freezing service at the fish company is Rp. 600-, per pack.

Analisis Fitur Pengguna Shopee Paylater Terhadap Kepuasan Pelanggan (Studi Kasus : Mahasiswa Manajemen Kelas VllC, Fakultas Ekonomi dan Bisnis Islam Universitas Islam Negeri Sumatera Utara Medan) Dharma, Budi; Aisah, Mira Nur; Surya Sirait, Mentari Kinanti
Ekonomi Bisnis Manajemen dan Akuntansi (EBMA) Vol 3, No 2: 2022
Publisher : LPPM Universitas Labuhanbatu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36987/ebma.v3i2.3659

: Shopee PayLater is a feature in the SHOPEE application which has a method with a "buy pay later" system. This method is provided by Shopee with OJK supervision. Which is of course safe for users, data that has security when all conditions are met. This research aims to find out and analyze the Shopee PayLater feature, both from its advantages and disadvantages and to find out user feedback on the Shopee PayLater feature on (Case study on Class Vll C Management Students at UINSU). This research was conducted through a qualitative method, namely the case study approach. Data collection techniques used were observation and interviews. The data analysis technique used is data information, data presentation, conclusion/verification. The research results provide evidence that: (1) The Shopee PayLater feature is a loan in the form of a limit, which has a character almost like a virtual credit card. (2) Disbursement of the credit limit on Shopee PayLater is disbursing the existing limit amount on Shopee PayLater into nominal money and not goods. Which is adjusted to what items you want to check out and pay using PayLater, immediately deducted according to the nominal ordered. (3) The advantages and disadvantages of the Shopee Paylater feature, the advantages include: Of course, it's easy to apply, you can shop now but pay later, the limit can continue to increase if the user is always active shopping, Shopee Paylater users can often get free shipping promos, as well as features Shopee Paylater is supervised by the OJK, customer security is also guaranteed, while the drawbacks of Shopee Paylater include using an interest system and handling fees, there is no tolerance for delays in payments and paylater can cause users to become consumptive. (4) User feedback on the use of the Shopee Paylater feature, including loyal users to Shopee Paylater, users giving positive recommendations to people around them and the company (Shopee) are also the main considerations for users when they want to use paylater. The conclusion of this study is that Shopee Paylater as a loan feature in the form of providing a credit limit is able to provide many benefits for its users, so that users feel satisfied when using Shopee Paylater.

Optimalisasi Kinerja Dalam Meningkatkan Kinerja Karyawan Pada Jasa Ikan Beku Pada PT. Duta Asia Fasifik Abadi Surya Sirait, Mentari Kinanti; Aslami, Nuri
Ekonomi Bisnis Manajemen dan Akuntansi (EBMA) Vol 3, No 1: 2022
Publisher : LPPM Universitas Labuhanbatu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36987/ebma.v3i1.2976

This research was conducted with research objectives, among others, namely to examine the effect of compensation and work experience on the performance of employees of PT. Duta Asia Fasfik Abadi and to examine the effect of compensation on employee performance at PT. Duta Asia Fasfik Abadi and to examine the effect of work experience on employee performance at PT. Duta Asia Fasfik Abadi. The analytical method that I use in analyzing the data is qualitative where this method is used by using activity data that already exists in the field for the sake of drawing conclusions about the company data of PT. ABADI ASIA FASIFIK ABADI, namely by comparing the existing literature references with reality. Which is where the frozen fish service at the company PT. Duta Asia Pacific Abadi is more dominant in fish products because marine products are dominant in fish products as for various types of frozen fish ranging from Ogak, Terisi, Bloat Fish, Sembak, Cincaru, and many more. Not only fish, this fish company also accepts squid freezing service although not too much compared to fish. The results showed that the processing of freezing fish has several stages that must be carried out specifically by each employee, including receiving raw materials, weighing, washing 1, holding, washing 2, preparation in long pan, freezing, storage. While the weakness is in the management of the packaging design, it is still not attractive, there is no special label for PT. Asia Pacific Ambassador Eternal. The fish freezing service at the fish company is Rp. 600-, per pack.

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