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All Journal Culturalistics: Journal of Cultural, Literary, and Linguistic Studies Jurnal Atma Inovasia
Ekaristianto, Felix Brian Hari
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Humanities Decision Sciences, Operations Research & Management Environmental Science Social Sciences Other

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Pengolahan Ikan Lemadang Menjadi Abon dan Ikan Asap di Desa Songbanyu Daerah Istimewa Yogyakarta Ekaristianto, Felix Brian Hari
Jurnal Atma Inovasia Vol. 3 No. 2 (2023)
Publisher : Lembaga Penelitian dan Pengabdian pada Masyarakat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24002/jai.v3i2.6220

Abstract

Desa Songbanyu is famous for its marine and fisheries midwives because it is directly adjacent to the sea. As a result, our team intends to contribute by making processed food products sourced from marine fisheries in a desire to help the economic growth of rural communities. Of course there are stages so that the product can be maximally successful, such as the processing and marketing that will be carried out. The products that will be made are Fish Shredded and Smoked Fish, both of which come from the original lemadang fish. The method that will be applied is descriptive qualitative by referring to various literatures and literature reading materials. The results and discussion created from the writing carried out by the writing team is to tell how to manage or make lemadang fish so that it can become shredded fish and smoked fish correctly and well. Then the discussion of the marketing strategy used is the direct technique and WOM or in other words Word of Mouth because it is relatively easy to do and cuts costs. Thus, in terms of products that are good and tasteful to the use of appropriate marketing strategies and easy to covet culinary products from processed lemadang fish can be a good business idea for the people of Desa Songbanyu in supporting the economy towards a better direction.
The Language Production Strategy by the Indonesian Government: A Crucial Effort to Prevent Social Disorders and Control Community Behavior During the Covid-19 Pandemic, Analyzed through Roger Fowler's Critical Discourse Analysis Ekaristianto, Felix Brian Hari; Sulistyowati, Ririn
Culturalistics: Journal of Cultural, Literary, and Linguistic Studies Vol 8, No 2 (2024): Culturalistics: Journal of Cultural, Literary, and Linguistics Study (December 2
Publisher : English Literature Study Program, Faculty of Humanities, Diponegoro University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14710/ca.v8i2.24474

Abstract

Coronavirus disease (COVID-19) is a virus that causes a global pandemic. The World Health Organization (WHO) has declared the COVID-19 pandemic since March 11, 2020. During the pandemic, the Government needs to make efforts to prevent social disturbances from occurring, so control over people's behavior needs to be carried out. One of the efforts to control people's behavior carried out by the Indonesian Government is to produce language forms. This form of language is still used today, even though the pandemic has passed. This research will discuss these forms of language using Roger Fowler's Critical Discourse Analysis theory. The data used in this research was obtained from secondary sources from previous research regarding the lexicon that emerged during the COVID-19 pandemic. The secondary data was classified based on its forms; then, an in-depth analysis was carried out using Roger Fowler's Critical Discourse Analysis theory. After the analysis is carried out, conclusions are drawn inductively. The results of this research show that the Government uses several forms of language to prevent social disturbances and control the behavior of Indonesian society. These forms are abbreviations, acronyms, words, and phrases. These forms are used to prevent and overcome social disturbances that arise in Indonesian society in facing the COVID-19 pandemic.
Co-Authors Ririn Sulistyowati