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Pengaruh Strategi Pemasaran dan Citra Perusahaan Terhadap Keputusan Nasabah Untuk Menabung di KSPPS BMT Kemitraan Bojonegoro Habib, Zainal; Mundhori
Al-Muraqabah: Journal of Management and Sharia Business Vol. 1 No. 1 (2021): Al-Muraqabah: Journal of Management and Sharia Business
Publisher : Sharia Business Management Study Program, Faculty of Economics and Islamic Business at IAIN Kediri

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (876.843 KB) | DOI: 10.30762/almuraqabah.v1i1.143

Abstract

The decision to save is one of the problems experienced by every financial institution, both conventional and sharia-based, where the customer's decision is influenced by several factors, including marketing strategy factors and corporate image. This is interesting because the marketing strategy and corporate image are factors that have a significant level of risk. The purpose of this study was to determine the effect of marketing strategy and corporate image on customer decisions to save at KSPPS BMT Kemitraan Bojonegoro. The method used in this study is quantitative, data collection methods used are questionnaires, documentation, and observation. The analytical method used in this research is multiple regression analysis. The results show that partially, marketing strategy has a positive and significant effect on customer decisions to save and company image has a positive and significant effect on customer decisions to save. Meanwhile, simultaneously marketing strategy and corporate image have a positive and significant effect on customer decisions to save. The magnitude of the influence of marketing strategy and corporate image is 47.3% which is indicated by the value of the determinant coefficient and the rest is influenced by other variables.
THE ROLE OF PESANTREN IN THE EMPLOYMENT OF WORKERS IN THE INDUSTRIAL ERA 4.0 : (Study at Pondok Pesantren Attanwir Bojonegoro) Mundhori; Syam, Nur; Humaidi, Anis
Jurnal Studi Pesantren Vol. 4 No. 1 (2024): Jurnal Studi Pesantren
Publisher : Pascasarjana Universitas Al-Qolam Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35897/studipesantren.v4i1.1091

Abstract

This article aims to explore the role of Pondok Pesantren Attanwir Bojonegoro in absorbing labor in the Industry 4.0 era. The study focuses on the transformation of Pondok Pesantren Attanwir from a traditional institution to a modern institution, and the efforts made by the institution to develop the creativity of its students. The article also discusses the challenges and prospects of pesantren in character education in the Industry 4.0 era. This research uses a qualitative approach with data collected through observation, interviews, and documentation. The research findings show that Pondok Pesantren Attanwir has played an important role in absorbing the workforce in the Industry 4.0 era by equipping its students with the necessary skills and knowledge to adapt to the ever-changing job market. Keywords: Pesantren, Labor Absorption, Industrial Era 4.0
Pengaruh Kepercayaan dan Tingkat Pendapatan terhadap Minat Menabung Di KSPPS BMT Mandiri Artha Syariah Sumberrejo Mundhori; Rohmah, Faizatur
Al-Muhasib: Journal of Islamic Accounting and Finance Vol. 2 No. 1 (2022)
Publisher : Department of Islamic Accounting, The Faculty of Islamic Economics and Business, State Islamic Institute of Kediri [IAIN Kediri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30762/almuhasib.v2i1.194

Abstract

The Trust and the daily income rate are one of several factors influencing the people’s interest in saving. So, this study's purpose is to determine the level of trust and income either partially or simultaneously on the interest in saving at KSPPS BMT Mandiri Artha Syariah Sumberrejo. This study uses a quantitative method to analyze the primary and secondary data, consisting of trust, income level, and interest in saving. The analytical method used is multiple linear regression analysis. The results show that the trust and the income rate have a significant and positive effect on interest in saving. The magnitude of the influence of trust and income rate on interest in saving is 0.290 or 29%, this value is indicated by the coefficient of determination (R Square), and the rest (71%) is influenced by other variables not examined in this study. Tingkat kepercayaan dan tingkat pendapatan harian adalah salah satu dari beberapa faktor yang mempengaruhi minat masyarakat untuk menabung. Jadi, tujuan penelitian ini adalah untuk mengetahui pengaruh tingkat kepercayaan dan pendapatan masyarakat terhadap minat menabung di KSPPS BMT Mandiri Artha Syariah Sumberrejo. Penelitian ini menggunakan metode kuantitatif untuk menganalisis data primer dan sekunder, yang terdiri dari tingkat kepercayaan, tingkat pendapatan, dan minat menabung. Metode analisis yang digunakan adalah multiple-linear regression analysis. Hasil penelitian menunjukkan bahwa kepercayaan dan tingkat pendapatan memiliki efek yang signifikan dan positif terhadap bunga menabung.  Besarnya pengaruh trust dan income rate terhadap bunga menabung adalah 0,290 atau 29%, nilai ini ditunjukkan dengan koefisien determinasi (R Square), dan sisanya (71%) dipengaruhi oleh variabel lain yang tidak diteliti dalam penelitian ini.
Pengaruh Strategi Pemasaran dan Citra Perusahaan Terhadap Keputusan Nasabah Untuk Menabung di KSPPS BMT Kemitraan Bojonegoro Habib, Zainal; Mundhori
Al-Muraqabah: Journal of Management and Sharia Business Vol. 1 No. 1 (2021): Al-Muraqabah: Journal of Management and Sharia Business
Publisher : Sharia Business Management Study Program, Faculty of Economics and Islamic Business at IAIN Kediri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30762/almuraqabah.v1i1.143

Abstract

The decision to save is one of the problems experienced by every financial institution, both conventional and sharia-based, where the customer's decision is influenced by several factors, including marketing strategy factors and corporate image. This is interesting because the marketing strategy and corporate image are factors that have a significant level of risk. The purpose of this study was to determine the effect of marketing strategy and corporate image on customer decisions to save at KSPPS BMT Kemitraan Bojonegoro. The method used in this study is quantitative, data collection methods used are questionnaires, documentation, and observation. The analytical method used in this research is multiple regression analysis. The results show that partially, marketing strategy has a positive and significant effect on customer decisions to save and company image has a positive and significant effect on customer decisions to save. Meanwhile, simultaneously marketing strategy and corporate image have a positive and significant effect on customer decisions to save. The magnitude of the influence of marketing strategy and corporate image is 47.3% which is indicated by the value of the determinant coefficient and the rest is influenced by other variables.
THE ROLE OF PESANTREN IN THE EMPLOYMENT OF WORKERS IN THE INDUSTRIAL ERA 4.0 : (Study at Pondok Pesantren Attanwir Bojonegoro) Mundhori; Syam, Nur; Humaidi, Anis
Jurnal Studi Pesantren Vol. 4 No. 1 (2024): Jurnal Studi Pesantren
Publisher : Pascasarjana Universitas Al-Qolam Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35897/studipesantren.v4i1.1091

Abstract

This article aims to explore the role of Pondok Pesantren Attanwir Bojonegoro in absorbing labor in the Industry 4.0 era. The study focuses on the transformation of Pondok Pesantren Attanwir from a traditional institution to a modern institution, and the efforts made by the institution to develop the creativity of its students. The article also discusses the challenges and prospects of pesantren in character education in the Industry 4.0 era. This research uses a qualitative approach with data collected through observation, interviews, and documentation. The research findings show that Pondok Pesantren Attanwir has played an important role in absorbing the workforce in the Industry 4.0 era by equipping its students with the necessary skills and knowledge to adapt to the ever-changing job market. Keywords: Pesantren, Labor Absorption, Industrial Era 4.0
Pengaruh Kepercayaan dan Tingkat Pendapatan terhadap Minat Menabung Di KSPPS BMT Mandiri Artha Syariah Sumberrejo Mundhori; Rohmah, Faizatur
Al-Muhasib: Journal of Islamic Accounting and Finance Vol. 2 No. 1 (2022)
Publisher : Department of Islamic Accounting, The Faculty of Islamic Economics and Business, State Islamic Institute of Kediri [IAIN Kediri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30762/almuhasib.v2i1.194

Abstract

The Trust and the daily income rate are one of several factors influencing the people’s interest in saving. So, this study's purpose is to determine the level of trust and income either partially or simultaneously on the interest in saving at KSPPS BMT Mandiri Artha Syariah Sumberrejo. This study uses a quantitative method to analyze the primary and secondary data, consisting of trust, income level, and interest in saving. The analytical method used is multiple linear regression analysis. The results show that the trust and the income rate have a significant and positive effect on interest in saving. The magnitude of the influence of trust and income rate on interest in saving is 0.290 or 29%, this value is indicated by the coefficient of determination (R Square), and the rest (71%) is influenced by other variables not examined in this study. Tingkat kepercayaan dan tingkat pendapatan harian adalah salah satu dari beberapa faktor yang mempengaruhi minat masyarakat untuk menabung. Jadi, tujuan penelitian ini adalah untuk mengetahui pengaruh tingkat kepercayaan dan pendapatan masyarakat terhadap minat menabung di KSPPS BMT Mandiri Artha Syariah Sumberrejo. Penelitian ini menggunakan metode kuantitatif untuk menganalisis data primer dan sekunder, yang terdiri dari tingkat kepercayaan, tingkat pendapatan, dan minat menabung. Metode analisis yang digunakan adalah multiple-linear regression analysis. Hasil penelitian menunjukkan bahwa kepercayaan dan tingkat pendapatan memiliki efek yang signifikan dan positif terhadap bunga menabung.  Besarnya pengaruh trust dan income rate terhadap bunga menabung adalah 0,290 atau 29%, nilai ini ditunjukkan dengan koefisien determinasi (R Square), dan sisanya (71%) dipengaruhi oleh variabel lain yang tidak diteliti dalam penelitian ini.