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All Journal JIKE : Jurnal Ilmu Komunikasi Efek Journal of Educational and Cultural Studies
Safitri, Safira Dwinawati
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Religion Humanities Education Languange, Linguistic, Communication & Media Social Sciences Other

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Kualitas KUALITAS TANGGUNG JAWAB LAYANAN INDIHOME DALAM KELUHAN PELANGGAN Safitri, Safira Dwinawati
JIKE : Jurnal Ilmu Komunikasi Efek Vol. 7 No. 1 (2023): DESEMBER
Publisher : Prodi Ilmu Komunikasi, FISIP, Universitas Muhammadiyah Cirebon

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32534/jike.v7i1.3018

Abstract

The quality of responsibility has a role that cannot be separated from the desire of every company that wants all consumers to feel satisfaction with the products and services that have been sold. Therefore, the implementation of the testing process and also re-checking in order to realize the best product quality so that it has the best quality from other providers and is suitable for use. It takes responsibility from PT. Telkom is improving the quality of internet services to be able to always satisfy customers and provide a positive response as quickly as possible so that customers do not wait too long. This research method uses qualitative research with a descriptive method. In handling company cases and maintaining the company's reputation from PT. TELKOM, the company has various ways to make its customers always loyal to using IndiHome.
Implementation of Marketing Public Relations at PT Kapitol Era Mas Safitri, Safira Dwinawati; El-Adawiyah, Sa’diyah
Educationist: Journal of Educational and Cultural Studies Vol. 2 No. 1 (2023): Journal of Educational and Cultural Studies
Publisher : PT Literasi Nusantara Publisher

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Abstract

The rapid growth of the F&B (Food & Beverage) industry in Indonesia is an opportunity for all existing business people. This is marked by the emergence of various companies in the F&B sector that compete with each other and have their own characteristics. The purpose of this study was to analyze Marketing Public Relations at PT Kapitol Era Mas based on Kotler's theory which includes Publications, Events, Identity, Media, News, Speeches, Public Service Activities, Sponsorship, Press Relations, Product and Brand Publicity. This study uses qualitative methods and data collection techniques are carried out through a combination of triangulation, with qualitative data analysis. The results of this study indicate that the two most important and interrelated tools for achieving success in Marketing Public Relations at PT Kapitol Era Mas are Publications and Events.
Co-Authors Adawiyah, Sa'diyah El