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All Journal Jurnal Pengabdian Masyarakat Indonesia (JPMI) Jurnal Pengabdian Masyarakat dan Riset Pendidikan Transformasi Masyarakat : Jurnal Inovasi Sosial dan Pengabdian
Jennifer Farihatul Bait
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Humanities Education Languange, Linguistic, Communication & Media Mathematics Social Sciences Other

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Pelatihan Pembuatan Website Toko OnlineBagi Pelaku Umkmdesa Pungging Kecamatan Tutur Kabupaten Pasuruan Muhammad Imron Rosadi; Misbach Munir; Jennifer Farihatul Bait; Abdul Majid; Guruh Marhaenis Handoko Putro; Sri Yaumi
JURNAL PENGABDIAN MASYARAKAT INDONESIA Vol. 2 No. 1 (2023): Februari : Jurnal Pengabdian Masyarakat Indonesia
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jpmi.v2i1.1158

Abstract

Tumbuh kembang UKM di Indonesia perlu mendapatkan perhatian khusus dari seluruh kalangan masyarakat. Perhatian tersebut dapat diwujudkan dalam bentuk dukungan dan pelatihan keterampilan. Terdapat banyak pelaku bisnis UKM yang belum mengenal cara pemasaran melalui platform digital, salah satunya Kelompok UKM Desa Pungging, Kecamatan Tutur, Kabupaten Pasuruan. Meski telah diketahui secara luas bahwa UKM yang menggunakan platform digital sebagai media pemasarannya diketahui meningkatkan penjualannya dan meluaskan jangkauan pasarnya. Oleh karena itu Tim Pengabdian kepada Masyarakat dari Universitas Yudharta Pasuruan, Universitas Muhammadiyah Lamongan, dan ITB Ahmad Dahlan Lamongan melakukan Pelatihan Pembuatan Website Toko Online pada para pelaku UKM di Desa Pungging tersebut. Pelatihan dilaksanakan dalam beberapa tahap berikut. Mulai dari persiapan, sosialiasi, kemudian pelatihan dan pemberian pemahaman pemasaran digital.
Sosialisasi : Strategi Akademik Meningkatkan Peringkat Sinta Score Overall (SSO) Eko Sudarmanto; Harimurti Wulandjani; Jennifer Farihatul Bait; Muhammad Abdul Rosid; Budi Rohmansyah; Daniel Rahandri; Abdul Karim
Transformasi Masyarakat : Jurnal Inovasi Sosial dan Pengabdian Vol. 2 No. 2 (2025): April: Transformasi Masyarakat : Jurnal Inovasi Sosial dan Pengabdian
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62383/transformasi.v2i2.1181

Abstract

The Sinta Score Overall (SSO) ranking is a crucial indicator in assessing the academic quality and productivity of lecturers and researchers. However, many academics face challenges in improving their SSO ranking due to a lack of understanding of effective strategies for scientific publication. Therefore, this community service initiative was conducted through a national webinar with the primary objective of providing insights and strategies to academics on how to optimize their SSO. The method employed in this initiative involved dissemination and interactive discussions via a webinar platform, featuring speakers with extensive experience in scientific publication and Sinta ranking. The webinar covered key topics, including high-quality publication strategies, the importance of international collaboration, and the utilization of academic media to enhance research visibility. The results indicate that improving publication quality, expanding collaborative networks, and selecting research topics aligned with global issues are essential steps in increasing SSO. By implementing the right strategies and maintaining consistency in scientific publication, academics can enhance their reputation and expand research collaboration opportunities.
Pendampingan Manajemen Operasional, Pemasaran Digital, dan SDM dalam Meningkatkan Inovasi dan Daya Saing UMKM Bakso Bakar Risky : Penelitian Fiula Zusnita Hanafrida; Rahma Faizza Salsabila; Fatih Albar; Jennifer Farihatul Bait
Jurnal Pengabdian Masyarakat dan Riset Pendidikan Vol. 4 No. 2 (2025): Jurnal Pengabdian Masyarakat dan Riset Pendidikan Volume 4 Nomor 2 (October 202
Publisher : Lembaga Penelitian dan Pengabdian Masyarakat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/jerkin.v4i2.4506

Abstract

Micro, Small, and Medium Enterprises (MSME) play a crucial role in driving the Indonesian economy. This sector employs more than 119 million workers, accounting for 97% of the national workforce, with a significant role coming from the food and beverage industry. This community service program aims to identify and analyze the challenges faced by the Bakso Bakar Risky MSME, located in Tugu Village, RT 04, RW 03, Mantup District, Lamongan Regency, in an effort to increase market competitiveness. Through this assistance, the Bakso Bakar Risky MSME is expected to maintain its product quality with the help of written Standard Operating Procedures (SOP), improve business performance by managing digital marketing strategies through Instagram, and determine employee recruitment decisions with the help of flowcharts. This assistance results in more consistent product presentation, a more managed Instagram, and more targeted HR decision-making.
Co-Authors Abdul Karim Abdul Majid Budi Rohmansyah Daniel Rahandri Fatih Albar Fiula Zusnita Hanafrida Guruh Marhaenis Handoko Putro Harimurti Wulandjani Misbach Munir Muhammad Abdul Rosid Muhammad Imron Rosadi Rahma Faizza Salsabila Sudarmanto, Eko Yaumi, Sri