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All Journal Journal of Management and Administration Provision Journal of Social Commerce
Mansyur, Nadhila Adelfrini
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Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Social Sciences

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The challenges of personnel management for public service organizations in the era of technological disruption in Indonesia Mansyur, Nadhila Adelfrini
Journal of Management and Administration Provision Vol. 3 No. 3 (2023): Journal of Management and Administration Provision
Publisher : Pusat Studi Pembangunan dan Pemberdayaan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55885/jmap.v3i3.287

Abstract

This thesis examines the challenges of personnel management for public service organizations in the era of technological disruption in Indonesia. The advent of new technologies has significantly impacted various aspects of personnel management, including the adoption of technology-enabled HR systems, the redesigning of job roles and responsibilities, and the need for upskilling and reskilling initiatives. The thesis begins with an introduction that highlights the context and significance of the topic, followed by a thorough review of the relevant literature and theoretical frameworks. The methodology section outlines the research approach and data collection methods utilized in the study. The findings of the study reveal that the adoption of technology-enabled HR systems brings both opportunities and challenges. While these systems enhance efficiency and streamline processes, they also require careful consideration of factors such as employee training, data security, and resistance to change. Furthermore, the era of technological disruption necessitates the reevaluation and redesigning of job roles and responsibilities to align with emerging technologies. This requires organizations to proactively identify the impact of technology and develop strategies to equip employees with the skills needed for the digital age. The thesis explores the significance of enhancing employee engagement and motivation in the face of technological disruption. Clear communication, employee recognition, career development opportunities, work-life balance initiatives, empowerment in decision-making, and employee development programs are identified as crucial factors in fostering employee engagement and motivation.
The Influence of Empowerment and Self-Efficacy on Employee Performance Mansyur, Nadhila Adelfrini
Journal of Management and Administration Provision Vol. 3 No. 2 (2023): Journal of Management and Administration Provision
Publisher : Pusat Studi Pembangunan dan Pemberdayaan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55885/jmap.v3i2.296

Abstract

The aims of the research to find the influence of empowerment and self-efficacy on employee performance. This study employs a qualitative and quantitative approach. Empowerment has a significant impact on the performance of employees. The presence of self-efficacy has been found to have a favorable impact on the performance of employees. It is evident that employees consistently exhibit a sense of competence, perceiving themselves as capable of successfully accomplishing any task. Moreover, they hold the belief that their skills are on par with, if not surpassing, those of their colleagues.
HR's Role in Developing Incentive Programs for Micro Influencers in Social Media Marketing Mansyur, Nadhila Adelfrini
Journal of Social Commerce Vol. 4 No. 2 (2024): Journal of Social Commerce
Publisher : Celebes Scholar pg

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56209/jommerce.v4i2.113

Abstract

The purpose of this research is to analyse the dynamic position of Human Resources (HR) in designing and implementing incentives for micro influencers in the fashion, technology, and the Fast Moving Consumer Goods (FMCG) sector. Drawing on a phenomenological research paradigm, the study aims at understanding how HR departments of companies associated with digital marketing are responding to the fluctuating demands of the field and, therefore, designing original and versatile incentive systems that appeal to the micro influencers self-motivational factors. The studies show that simple incentive structures and mainly monetary based incentives are incapable of encouraging sustained participation. However, using organization specific professional development opportunities, brand management, and public recognition is crucial. In the same respect, the study also reveals how the role of HR is important in influencer marketing where it involves working closely with the marketing department to ensure that influencer practices are in line with the rest of the organization. Additionally, the implications of the research cover the issues related to the formalization of the influencer relationships, which may indeed be challenging when gaining the necessary degree of control for the proper management of the influencer’s work, while at the same time remaining consistent with the creative freedom which is required for the influencer content. Hence, this study adds to the existing literature on the subject of HR for the digital economy as it provides best practice guidelines for HR managers that can help organizations to navigate through the ethical and cultural aspects of influencer collaboration.
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