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All Journal Jurnal Teknologi Pangan dan Ilmu Pertanian JURNAL ILMIAH EKONOMI, MANAJEMEN, BISNIS DAN AKUNTANSI
Fauzan Ariq
Unknown Affiliation
Agriculture, Biological Sciences & Forestry Decision Sciences, Operations Research & Management Economics, Econometrics & Finance

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Perancangan Ulang Tata Letak Toko Ritel Cahaya Abadi Dengan Pendekatan Activity Relationship Chart (ARC) Dinda Dauty; Dian Fajria Syahwidyanti; Zheika Zamelia; Natalia Yohana Putri; Fauzan Ariq
Jurnal Teknologi Pangan dan Ilmu Pertanian Vol. 2 No. 2 (2024): Juni : Jurnal Teknologi Pangan dan Ilmu Pertanian
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59581/jtpip-widyakarya.v2i2.3284

Abstract

Indonesia has quite rapid development of the retail business. This requires actors who have retail businesses to be involved in consumer purchasing decisions. There are several factors that influence consumer purchasing decisions, one of which is a good and strategic layout of facilities. Cahaya Abadi is a shop that runs a retail business. Cahaya Abadi Store provides various products for daily consumer needs. This research was conducted using the Activity Relationship Chart (ARC) method and Total Closeness Rating (TCR) calculations in data processing. The research uses the Activity Relationship Chart (ARC) method and Total Closeness Rating (TCR) calculations. This research uses primary and secondary data and the methods used are qualitative and quantitative methods. The layout is based on providing convenience for consumers in shopping and it is hoped that consumers will have an efficient and effective time in shopping.
Analisis Pengaruh Atribut Terhadap Keputusan Pembelian Roti Soek Padjadjaran Bogor Doni Sahat Tua Manalu; Vela Rostwentivaivi; Gina Jaudah; Chintya Eka Putri; Azrina Qisthina Zamila; Riza Muharmayenti; Fauzan Ariq
JURNAL ILMIAH EKONOMI, MANAJEMEN, BISNIS DAN AKUNTANSI Vol. 1 No. 1 (2024): Mei
Publisher : CV. KAMPUSA AKADEMIK PUBLISING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/jemba.v1i1.76

Abstract

Bread is a staple food for people abroad. However, as time progressed, Indonesian people began to make bread one of the staple foods that was consumed quite often. This research data uses qualitative and quantitative methods with primary and secondary data collection which is processed using fishbein analysis and multiple linear regression. The aim of this research is to determine the significant level of influence of the attributes of taste, aroma, texture, price, packaging design, product durability, product availability, service and cleanliness of the place on purchasing Roti Soek Padjadjaran products. Fishbein's analysis shows that the attributes of taste, price, product durability and service are the attributes with the four highest ratings. Multiple linear analysis shows the results that the taste and service attributes are the attributes that have a significant positive influence as variables that influence purchasing decisions for Soek Padjajaran Roti using a confidence level of 95 percent.
Co-Authors Azrina Qisthina Zamila Chintya Eka Putri Dian Fajria Syahwidyanti Dinda Dauty Gina Jaudah Manalu, Doni Sahat Tua Natalia Yohana Putri Riza Muharmayenti Vela Rostwentivaivi Zheika Zamelia