Prasetyo Bonifasius
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PENGARUH TERPAAN AKUN INSTAGRAM @SAHABAT.KIPKULIAH TERHADAP PEMENUHAN KEBUTUHAN INFORMASI (KIP- KULIAH) PADA FOLLOWERS Prasetyo Bonifasius; Atori Firdaus
Jurnal Sosial Humaniora dan Pendidikan Vol. 2 No. 3 (2023): Desember : Jurnal Sosial Humaniora dan Pendidikan
Publisher : Asosiasi Dosen Muda Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56127/jushpen.v2i3.1008

Abstract

The This variety of information makes the @sahabat.kipkuliah account a credible and up-to-date source of information for prospective KIP-K students. This phenomenon is very helpful for prospective students who are looking for reliable information about KIP-K, especially for those who face economic limitations. This study aims to determine whether there is an effect of exposure to the Instagram account @sahabat.kipkulialh on fulfilling information needs in followers. The method used in this research is descriptive quantitative. The results showed that the exposure presented by the account had a positive impact on meeting the information needs of its followers, followers of the @sahabat.kipkuliah Instagram account agreed to access, view, and read within a certain period of time giving attention to the @sahabat.kipkuliah Instagram account such as liking, commenting, and even saving posts for future use.